{"id":9071,"date":"2024-11-13T15:24:09","date_gmt":"2024-11-13T14:24:09","guid":{"rendered":"https:\/\/www.ruch.de\/ochrana-udaju\/"},"modified":"2026-04-22T13:35:32","modified_gmt":"2026-04-22T11:35:32","slug":"ochrana-udaju","status":"publish","type":"page","link":"https:\/\/www.ruch.de\/cs\/ochrana-udaju\/","title":{"rendered":"Ochrana \u00fadaj\u016f"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column]\n<div class=\"spacer spacer--large\" style=\"height:100px\"><\/div>\n<div class=\"spacer spacer--medium\" style=\"height:60px\"><\/div>\n<div class=\"spacer spacer--small\" style=\"height:60px\"><\/div>\n[vc_column_text css=&#8220;&#8220;]<\/p>\n<h1>Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f<\/h1>\n<h2>1. na prvn\u00ed pohled<\/h2>\n<h3>Obecn\u00e9 informace<\/h3>\n<p>N\u00e1sleduj\u00edc\u00ed informace poskytuj\u00ed jednoduch\u00fd p\u0159ehled o tom, co se d\u011bje s va\u0161imi osobn\u00edmi \u00fadaji, kdy\u017e nav\u0161t\u00edv\u00edte tyto webov\u00e9 str\u00e1nky. Osobn\u00ed \u00fadaje jsou ve\u0161ker\u00e9 \u00fadaje, kter\u00e9 lze pou\u017e\u00edt k va\u0161\u00ed osobn\u00ed identifikaci. Podrobn\u00e9 informace o ochran\u011b osobn\u00edch \u00fadaj\u016f naleznete v na\u0161em prohl\u00e1\u0161en\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f uveden\u00e9m pod t\u00edmto textem.  <\/p>\n<h3>Shroma\u017e\u010fov\u00e1n\u00ed \u00fadaj\u016f na t\u011bchto webov\u00fdch str\u00e1nk\u00e1ch<\/h3>\n<h4>Kdo je zodpov\u011bdn\u00fd za shroma\u017e\u010fov\u00e1n\u00ed \u00fadaj\u016f na t\u011bchto webov\u00fdch str\u00e1nk\u00e1ch?<\/h4>\n<p>Zpracov\u00e1n\u00ed \u00fadaj\u016f na t\u011bchto webov\u00fdch str\u00e1nk\u00e1ch prov\u00e1d\u00ed provozovatel webov\u00fdch str\u00e1nek. Kontaktn\u00ed \u00fadaje provozovatele naleznete v \u010d\u00e1sti &#8222;Informace o spr\u00e1vci&#8220; t\u011bchto z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f. <\/p>\n<h4><strong>Jak shroma\u017e\u010fujeme va\u0161e \u00fadaje?<\/strong><\/h4>\n<p>Na jedn\u00e9 stran\u011b jsou va\u0161e \u00fadaje shroma\u017e\u010fov\u00e1ny, kdy\u017e n\u00e1m je poskytnete. Mohou to b\u00fdt nap\u0159\u00edklad \u00fadaje, kter\u00e9 zad\u00e1te do kontaktn\u00edho formul\u00e1\u0159e. <\/p>\n<p>Dal\u0161\u00ed \u00fadaje jsou shroma\u017e\u010fov\u00e1ny automaticky nebo s va\u0161\u00edm souhlasem na\u0161imi IT syst\u00e9my p\u0159i n\u00e1v\u0161t\u011bv\u011b webov\u00fdch str\u00e1nek. Jedn\u00e1 se p\u0159edev\u0161\u00edm o technick\u00e9 \u00fadaje (nap\u0159. internetov\u00fd prohl\u00ed\u017ee\u010d, opera\u010dn\u00ed syst\u00e9m nebo \u010das zobrazen\u00ed str\u00e1nky). Tyto \u00fadaje jsou shroma\u017e\u010fov\u00e1ny automaticky, jakmile vstoup\u00edte na tyto webov\u00e9 str\u00e1nky.  <\/p>\n<h4><strong>K \u010demu va\u0161e \u00fadaje pou\u017e\u00edv\u00e1me?<\/strong><\/h4>\n<p>N\u011bkter\u00e9 \u00fadaje jsou shroma\u017e\u010fov\u00e1ny za \u00fa\u010delem zaji\u0161t\u011bn\u00ed bezchybn\u00e9ho poskytov\u00e1n\u00ed webov\u00fdch str\u00e1nek. Dal\u0161\u00ed \u00fadaje mohou b\u00fdt pou\u017eity k anal\u00fdze u\u017eivatelsk\u00e9ho chov\u00e1n\u00ed. Pokud lze prost\u0159ednictv\u00edm webov\u00fdch str\u00e1nek uzav\u00edrat nebo iniciovat smlouvy, budou p\u0159edan\u00e9 \u00fadaje zpracov\u00e1v\u00e1ny tak\u00e9 pro nab\u00eddky smluv, objedn\u00e1vky nebo jin\u00e9 dotazy na objedn\u00e1vky.  <\/p>\n<h4><strong>Jak\u00e1 m\u00e1te pr\u00e1va t\u00fdkaj\u00edc\u00ed se va\u0161ich \u00fadaj\u016f?<\/strong><\/h4>\n<p>M\u00e1te pr\u00e1vo kdykoli bezplatn\u011b z\u00edskat informace o p\u016fvodu, p\u0159\u00edjemci a \u00fa\u010delu ulo\u017een\u00fdch osobn\u00edch \u00fadaj\u016f. M\u00e1te tak\u00e9 pr\u00e1vo po\u017e\u00e1dat o opravu nebo vymaz\u00e1n\u00ed t\u011bchto \u00fadaj\u016f. Pokud jste ud\u011blili souhlas se zpracov\u00e1n\u00edm \u00fadaj\u016f, m\u016f\u017eete tento souhlas kdykoli do budoucna odvolat. Za ur\u010dit\u00fdch okolnost\u00ed m\u00e1te rovn\u011b\u017e pr\u00e1vo po\u017eadovat omezen\u00ed zpracov\u00e1n\u00ed sv\u00fdch osobn\u00edch \u00fadaj\u016f. D\u00e1le m\u00e1te pr\u00e1vo podat st\u00ed\u017enost u p\u0159\u00edslu\u0161n\u00e9ho dozorov\u00e9ho \u00fa\u0159adu.    <\/p>\n<p>V p\u0159\u00edpad\u011b dal\u0161\u00edch dotaz\u016f t\u00fdkaj\u00edc\u00edch se ochrany osobn\u00edch \u00fadaj\u016f se na n\u00e1s m\u016f\u017eete kdykoli obr\u00e1tit.<\/p>\n<h3>Analytick\u00e9 n\u00e1stroje a n\u00e1stroje od poskytovatel\u016f t\u0159et\u00edch stran<\/h3>\n<p>Kdy\u017e nav\u0161t\u00edv\u00edte tyto webov\u00e9 str\u00e1nky, va\u0161e chov\u00e1n\u00ed p\u0159i surfov\u00e1n\u00ed m\u016f\u017ee b\u00fdt statisticky vyhodnoceno. K tomu slou\u017e\u00ed p\u0159edev\u0161\u00edm takzvan\u00e9 analytick\u00e9 programy. <\/p>\n<p>Podrobn\u00e9 informace o t\u011bchto analytick\u00fdch programech naleznete v n\u00e1sleduj\u00edc\u00edch z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f.<\/p>\n<h2>2. hosting<\/h2>\n<p>Obsah na\u0161ich webov\u00fdch str\u00e1nek hostujeme u n\u00e1sleduj\u00edc\u00edho poskytovatele:<\/p>\n<h3>Extern\u00ed hosting<\/h3>\n<p>Tyto webov\u00e9 str\u00e1nky jsou hostov\u00e1ny extern\u011b. Osobn\u00ed \u00fadaje shrom\u00e1\u017ed\u011bn\u00e9 na t\u011bchto webov\u00fdch str\u00e1nk\u00e1ch jsou ulo\u017eeny na serverech hostitele (hostitel\u016f). M\u016f\u017ee se jednat o IP adresy, \u017e\u00e1dosti o kontakt, meta a komunika\u010dn\u00ed \u00fadaje, smluvn\u00ed \u00fadaje, kontaktn\u00ed \u00fadaje, jm\u00e9na, p\u0159\u00edstupy na webov\u00e9 str\u00e1nky a dal\u0161\u00ed \u00fadaje generovan\u00e9 prost\u0159ednictv\u00edm webov\u00e9 str\u00e1nky.  <\/p>\n<p>Extern\u00ed hosting je prov\u00e1d\u011bn za \u00fa\u010delem pln\u011bn\u00ed smlouvy v\u016f\u010di na\u0161im potenci\u00e1ln\u00edm a st\u00e1vaj\u00edc\u00edm z\u00e1kazn\u00edk\u016fm (\u010dl. 6 odst. 1 p\u00edsm. b GDPR) a v z\u00e1jmu bezpe\u010dn\u00e9ho, rychl\u00e9ho a efektivn\u00edho poskytov\u00e1n\u00ed na\u0161\u00ed online nab\u00eddky profesion\u00e1ln\u00edm poskytovatelem (\u010dl. 6 odst. 1 p\u00edsm. f GDPR). Pokud byl vy\u017e\u00e1d\u00e1n odpov\u00eddaj\u00edc\u00ed souhlas, prov\u00e1d\u00ed se zpracov\u00e1n\u00ed v\u00fdhradn\u011b na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. a GDPR a \u00a7 25 odst. 1 TDDDG, pokud souhlas zahrnuje ukl\u00e1d\u00e1n\u00ed soubor\u016f cookie nebo p\u0159\u00edstup k informac\u00edm v koncov\u00e9m za\u0159\u00edzen\u00ed u\u017eivatele (nap\u0159. otisk za\u0159\u00edzen\u00ed) ve smyslu TDDDG. Souhlas lze kdykoli odvolat.     <\/p>\n<p>N\u00e1\u0161(\u00ed) hostitel(\u00e9) bude(ou) zpracov\u00e1vat va\u0161e \u00fadaje pouze v rozsahu nezbytn\u00e9m pro pln\u011bn\u00ed sv\u00fdch povinnost\u00ed a bude(ou) se \u0159\u00eddit na\u0161imi pokyny t\u00fdkaj\u00edc\u00edmi se t\u011bchto \u00fadaj\u016f.<\/p>\n<p>Pou\u017e\u00edv\u00e1me n\u00e1sleduj\u00edc\u00ed hosting(y):<\/p>\n<p>Mittwald CM Service GmbH &amp; Co. KG<br \/>\nK\u00f6nigsberger Stra\u00dfe 4-6<br \/>\n32339 Espelkamp<\/p>\n<p>Podrobnosti najdete v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f spole\u010dnosti Mittwald: https:\/\/www.mittwald.de\/datenschutz.<\/p>\n<h4><strong>Zpracov\u00e1n\u00ed objedn\u00e1vek<\/strong><\/h4>\n<p>Pro vyu\u017e\u00edv\u00e1n\u00ed v\u00fd\u0161e uveden\u00e9 slu\u017eby jsme uzav\u0159eli smlouvu o zpracov\u00e1n\u00ed \u00fadaj\u016f (DPA). Jedn\u00e1 se o smlouvu p\u0159edepsanou z\u00e1konem o ochran\u011b osobn\u00edch \u00fadaj\u016f, kter\u00e1 zaru\u010duje, \u017ee zpracov\u00e1v\u00e1 osobn\u00ed \u00fadaje n\u00e1v\u0161t\u011bvn\u00edk\u016f na\u0161ich webov\u00fdch str\u00e1nek pouze v souladu s na\u0161imi pokyny a v souladu s GDPR. <\/p>\n<h2>3 Obecn\u00e9 pozn\u00e1mky a povinn\u00e9 informace<\/h2>\n<h3>Ochrana \u00fadaj\u016f<\/h3>\n<p>Provozovatel\u00e9 t\u011bchto str\u00e1nek berou ochranu va\u0161ich osobn\u00edch \u00fadaj\u016f velmi v\u00e1\u017en\u011b. S va\u0161imi osobn\u00edmi \u00fadaji zach\u00e1z\u00edme d\u016fv\u011brn\u011b a v souladu se z\u00e1konn\u00fdmi p\u0159edpisy o ochran\u011b osobn\u00edch \u00fadaj\u016f a t\u011bmito z\u00e1sadami ochrany osobn\u00edch \u00fadaj\u016f. <\/p>\n<p>P\u0159i pou\u017e\u00edv\u00e1n\u00ed t\u011bchto webov\u00fdch str\u00e1nek jsou shroma\u017e\u010fov\u00e1ny r\u016fzn\u00e9 osobn\u00ed \u00fadaje. Osobn\u00ed \u00fadaje jsou \u00fadaje, kter\u00e9 lze pou\u017e\u00edt k va\u0161\u00ed osobn\u00ed identifikaci. Tyto z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f vysv\u011btluj\u00ed, jak\u00e9 \u00fadaje shroma\u017e\u010fujeme a k \u010demu je pou\u017e\u00edv\u00e1me. Vysv\u011btluje tak\u00e9, jak a za jak\u00fdm \u00fa\u010delem se tak d\u011bje.   <\/p>\n<p>R\u00e1di bychom upozornili, \u017ee p\u0159enos dat p\u0159es internet (nap\u0159. p\u0159i komunikaci e-mailem) m\u016f\u017ee b\u00fdt ohro\u017een bezpe\u010dnostn\u00edmi slabinami. \u00dapln\u00e1 ochrana \u00fadaj\u016f p\u0159ed p\u0159\u00edstupem t\u0159et\u00edch stran nen\u00ed mo\u017en\u00e1. <\/p>\n<h3>Pozn\u00e1mka k odpov\u011bdn\u00e9mu subjektu<\/h3>\n<p>Spr\u00e1vcem odpov\u011bdn\u00fdm za zpracov\u00e1n\u00ed \u00fadaj\u016f na t\u011bchto webov\u00fdch str\u00e1nk\u00e1ch je<\/p>\n<p>RUCH NOVAPLAST GmbH<br \/>\nAppenweierer Stra\u00dfe 51+54<br \/>\n77704 Oberkirch<\/p>\n<p>Telefon: +49 7802 806-0<br \/>\nE-mail: <a href=\"mailto:info@ruch.de\">info@ruch.de<\/a><\/p>\n<p>Spr\u00e1vce je fyzick\u00e1 nebo pr\u00e1vnick\u00e1 osoba, kter\u00e1 sama nebo spole\u010dn\u011b s jin\u00fdmi ur\u010duje \u00fa\u010dely a prost\u0159edky zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f (nap\u0159. jm\u00e9na, e-mailov\u00e9 adresy atd.).<\/p>\n<h3>Doba skladov\u00e1n\u00ed<\/h3>\n<p>Pokud nen\u00ed v t\u011bchto z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f uvedena konkr\u00e9tn\u011bj\u0161\u00ed doba ulo\u017een\u00ed, z\u016fstanou va\u0161e osobn\u00ed \u00fadaje u n\u00e1s, dokud nezmiz\u00ed \u00fa\u010del jejich zpracov\u00e1n\u00ed. Pokud uplatn\u00edte opr\u00e1vn\u011bnou \u017e\u00e1dost o v\u00fdmaz nebo odvol\u00e1te sv\u016fj souhlas se zpracov\u00e1n\u00edm \u00fadaj\u016f, budou va\u0161e \u00fadaje vymaz\u00e1ny, pokud nem\u00e1me jin\u00e9 pr\u00e1vn\u011b p\u0159\u00edpustn\u00e9 d\u016fvody pro uchov\u00e1v\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f (nap\u0159. doby uchov\u00e1v\u00e1n\u00ed podle da\u0148ov\u00e9ho nebo obchodn\u00edho pr\u00e1va); v druh\u00e9m p\u0159\u00edpad\u011b dojde k v\u00fdmazu pot\u00e9, co tyto d\u016fvody pominou. <\/p>\n<h3>Obecn\u00e9 informace o pr\u00e1vn\u00edm z\u00e1kladu zpracov\u00e1n\u00ed \u00fadaj\u016f na t\u011bchto webov\u00fdch str\u00e1nk\u00e1ch<\/h3>\n<p>Pokud jste souhlasili se zpracov\u00e1n\u00edm \u00fadaj\u016f, zpracov\u00e1v\u00e1me va\u0161e osobn\u00ed \u00fadaje na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. a) GDPR nebo \u010dl. 9 odst. 2 p\u00edsm. a) GDPR, pokud jsou zpracov\u00e1v\u00e1ny zvl\u00e1\u0161tn\u00ed kategorie \u00fadaj\u016f v souladu s \u010dl. 9 odst. 1 GDPR. V p\u0159\u00edpad\u011b v\u00fdslovn\u00e9ho souhlasu s p\u0159ed\u00e1n\u00edm osobn\u00edch \u00fadaj\u016f do t\u0159et\u00edch zem\u00ed se zpracov\u00e1n\u00ed \u00fadaj\u016f prov\u00e1d\u00ed rovn\u011b\u017e na z\u00e1klad\u011b \u010dl. 49 odst. 1 p\u00edsm. a) GDPR. V p\u0159\u00edpad\u011b souhlasu s ukl\u00e1d\u00e1n\u00edm soubor\u016f cookie nebo s p\u0159\u00edstupem k informac\u00edm ve va\u0161em koncov\u00e9m za\u0159\u00edzen\u00ed (nap\u0159. prost\u0159ednictv\u00edm otisk\u016f za\u0159\u00edzen\u00ed) se zpracov\u00e1n\u00ed \u00fadaj\u016f prov\u00e1d\u00ed rovn\u011b\u017e na z\u00e1klad\u011b \u00a7 25 odst. 1 TDDDG. Souhlas lze kdykoli odvolat. Pokud jsou va\u0161e \u00fadaje pot\u0159ebn\u00e9 pro pln\u011bn\u00ed smlouvy nebo pro proveden\u00ed p\u0159edsmluvn\u00edch opat\u0159en\u00ed, zpracov\u00e1v\u00e1me va\u0161e \u00fadaje na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. b GDPR. D\u00e1le zpracov\u00e1v\u00e1me va\u0161e \u00fadaje, pokud je to nezbytn\u00e9 pro spln\u011bn\u00ed pr\u00e1vn\u00ed povinnosti na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. c GDPR. Zpracov\u00e1n\u00ed \u00fadaj\u016f m\u016f\u017ee b\u00fdt prov\u00e1d\u011bno tak\u00e9 na z\u00e1klad\u011b na\u0161eho opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu podle \u010dl. 6 odst. 1 p\u00edsm. f GDPR. Informace o p\u0159\u00edslu\u0161n\u00fdch pr\u00e1vn\u00edch z\u00e1kladech v jednotliv\u00fdch p\u0159\u00edpadech jsou uvedeny v n\u00e1sleduj\u00edc\u00edch odstavc\u00edch t\u011bchto z\u00e1sad ochrany osobn\u00edch \u00fadaj\u016f.                     <\/p>\n<h3>Pov\u011b\u0159enec pro ochranu osobn\u00edch \u00fadaj\u016f<\/h3>\n<p>Jmenovali jsme pov\u011b\u0159ence pro ochranu osobn\u00edch \u00fadaj\u016f:<\/p>\n<p>DSB Baden GmbH<br \/>\npan Thomas Schneider<\/p>\n<p>Telefon: 07802-989904-1<br \/>\nE-mail: <a href=\"mailto:datenschutz@ruch.de\">datenschutz@ruch.de<\/a><\/p>\n<h3>Odvol\u00e1n\u00ed souhlasu se zpracov\u00e1n\u00edm \u00fadaj\u016f<\/h3>\n<p>\u0158ada operac\u00ed zpracov\u00e1n\u00ed \u00fadaj\u016f je mo\u017en\u00e1 pouze s va\u0161\u00edm v\u00fdslovn\u00fdm souhlasem. Sv\u016fj souhlas m\u016f\u017eete kdykoli odvolat. Z\u00e1konnost zpracov\u00e1n\u00ed \u00fadaj\u016f proveden\u00e9ho do odvol\u00e1n\u00ed souhlasu z\u016fst\u00e1v\u00e1 odvol\u00e1n\u00edm nedot\u010dena.  <\/p>\n<h3>Pr\u00e1vo vzn\u00e9st n\u00e1mitku proti shroma\u017e\u010fov\u00e1n\u00ed \u00fadaj\u016f ve zvl\u00e1\u0161tn\u00edch p\u0159\u00edpadech a proti p\u0159\u00edm\u00e9mu marketingu (\u010dl. 21 GDPR)<\/h3>\n<p>Pokud je zpracov\u00e1n\u00ed \u00fadaj\u016f prov\u00e1d\u011bno na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. e) nebo f) GDPR, m\u00e1te pr\u00e1vo kdykoli vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f z d\u016fvod\u016f vypl\u00fdvaj\u00edc\u00edch z va\u0161\u00ed konkr\u00e9tn\u00ed situace; to plat\u00ed i pro profilov\u00e1n\u00ed zalo\u017een\u00e9 na t\u011bchto ustanoven\u00edch. P\u0159\u00edslu\u0161n\u00fd pr\u00e1vn\u00ed z\u00e1klad, na kter\u00e9m je zpracov\u00e1n\u00ed zalo\u017eeno, naleznete v t\u011bchto z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f. Pokud vznesete n\u00e1mitku, nebudeme ji\u017e va\u0161e dot\u010den\u00e9 osobn\u00ed \u00fadaje zpracov\u00e1vat, pokud neprok\u00e1\u017eeme z\u00e1va\u017en\u00e9 opr\u00e1vn\u011bn\u00e9 d\u016fvody pro zpracov\u00e1n\u00ed, kter\u00e9 p\u0159eva\u017euj\u00ed nad va\u0161imi z\u00e1jmy, pr\u00e1vy a svobodami, nebo pokud zpracov\u00e1n\u00ed neslou\u017e\u00ed k ur\u010den\u00ed, v\u00fdkonu nebo obhajob\u011b pr\u00e1vn\u00edch n\u00e1rok\u016f (n\u00e1mitka podle \u010dl. 21 odst. 1 GDPR).    <\/p>\n<p>Pokud jsou va\u0161e osobn\u00ed \u00fadaje zpracov\u00e1v\u00e1ny za \u00fa\u010delem p\u0159\u00edm\u00e9ho marketingu, m\u00e1te pr\u00e1vo kdykoli vzn\u00e9st n\u00e1mitku proti zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f, kter\u00e9 se v\u00e1s t\u00fdkaj\u00ed, za \u00fa\u010delem takov\u00e9ho marketingu; to plat\u00ed i pro profilov\u00e1n\u00ed, pokud je s takov\u00fdm p\u0159\u00edm\u00fdm marketingem spojeno. Pokud vznesete n\u00e1mitku, nebudou va\u0161e osobn\u00ed \u00fadaje n\u00e1sledn\u011b pro \u00fa\u010dely p\u0159\u00edm\u00e9ho marketingu d\u00e1le pou\u017e\u00edv\u00e1ny (n\u00e1mitka podle \u010dl. 21 odst. 2 GDPR). <\/p>\n<h3>Pr\u00e1vo podat st\u00ed\u017enost u p\u0159\u00edslu\u0161n\u00e9ho dozorov\u00e9ho \u00fa\u0159adu<\/h3>\n<p>V p\u0159\u00edpad\u011b poru\u0161en\u00ed GDPR maj\u00ed subjekty \u00fadaj\u016f pr\u00e1vo podat st\u00ed\u017enost u dozorov\u00e9ho \u00fa\u0159adu, zejm\u00e9na v \u010dlensk\u00e9m st\u00e1t\u011b sv\u00e9ho obvykl\u00e9ho bydli\u0161t\u011b, pracovi\u0161t\u011b nebo m\u00edsta \u00fadajn\u00e9ho poru\u0161en\u00ed. Pr\u00e1vem podat st\u00ed\u017enost nejsou dot\u010deny \u017e\u00e1dn\u00e9 jin\u00e9 spr\u00e1vn\u00ed ani soudn\u00ed opravn\u00e9 prost\u0159edky. <\/p>\n<h3>Pr\u00e1vo na p\u0159enositelnost \u00fadaj\u016f<\/h3>\n<p>M\u00e1te pr\u00e1vo na to, abychom v\u00e1m nebo t\u0159et\u00ed stran\u011b p\u0159edali \u00fadaje, kter\u00e9 zpracov\u00e1v\u00e1me automaticky na z\u00e1klad\u011b va\u0161eho souhlasu nebo v r\u00e1mci pln\u011bn\u00ed smlouvy, v b\u011b\u017en\u011b pou\u017e\u00edvan\u00e9m, strojov\u011b \u010diteln\u00e9m form\u00e1tu. Pokud po\u017e\u00e1d\u00e1te o p\u0159\u00edm\u00e9 p\u0159ed\u00e1n\u00ed \u00fadaj\u016f jin\u00e9mu spr\u00e1vci, bude tak u\u010din\u011bno pouze v p\u0159\u00edpad\u011b, \u017ee to bude technicky provediteln\u00e9. <\/p>\n<h3>Informace, opravy a v\u00fdmazy<\/h3>\n<p>V r\u00e1mci platn\u00fdch pr\u00e1vn\u00edch p\u0159edpis\u016f m\u00e1te pr\u00e1vo kdykoli bezplatn\u011b z\u00edskat informace o sv\u00fdch ulo\u017een\u00fdch osobn\u00edch \u00fadaj\u00edch, jejich p\u016fvodu a p\u0159\u00edjemci a \u00fa\u010delu zpracov\u00e1n\u00ed \u00fadaj\u016f a v p\u0159\u00edpad\u011b pot\u0159eby pr\u00e1vo na opravu nebo v\u00fdmaz t\u011bchto \u00fadaj\u016f. V p\u0159\u00edpad\u011b dal\u0161\u00edch dotaz\u016f t\u00fdkaj\u00edc\u00edch se osobn\u00edch \u00fadaj\u016f se na n\u00e1s m\u016f\u017eete kdykoli obr\u00e1tit. <\/p>\n<h3>Pr\u00e1vo na omezen\u00ed zpracov\u00e1n\u00ed<\/h3>\n<p>M\u00e1te pr\u00e1vo po\u017e\u00e1dat o omezen\u00ed zpracov\u00e1n\u00ed sv\u00fdch osobn\u00edch \u00fadaj\u016f. M\u016f\u017eete n\u00e1s za t\u00edmto \u00fa\u010delem kdykoli kontaktovat. Pr\u00e1vo na omezen\u00ed zpracov\u00e1n\u00ed existuje v n\u00e1sleduj\u00edc\u00edch p\u0159\u00edpadech:  <\/p>\n<ul>\n<li>Pokud zpochyb\u0148ujete spr\u00e1vnost n\u00e1mi ulo\u017een\u00fdch osobn\u00edch \u00fadaj\u016f, pot\u0159ebujeme zpravidla \u010das na jejich ov\u011b\u0159en\u00ed. Po dobu kontroly m\u00e1te pr\u00e1vo po\u017e\u00e1dat o omezen\u00ed zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f. <\/li>\n<li>Pokud zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f bylo\/je nez\u00e1konn\u00e9, m\u016f\u017eete m\u00edsto v\u00fdmazu po\u017e\u00e1dat o omezen\u00ed zpracov\u00e1n\u00ed \u00fadaj\u016f.<\/li>\n<li>Pokud ji\u017e va\u0161e osobn\u00ed \u00fadaje nepot\u0159ebujeme, ale vy je pot\u0159ebujete pro v\u00fdkon, obhajobu nebo uplatn\u011bn\u00ed pr\u00e1vn\u00edch n\u00e1rok\u016f, m\u00e1te pr\u00e1vo po\u017eadovat omezen\u00ed zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f nam\u00edsto jejich v\u00fdmazu.<\/li>\n<li>Pokud jste vznesli n\u00e1mitku podle \u010dl. 21 odst. 1 GDPR, je t\u0159eba naj\u00edt rovnov\u00e1hu mezi va\u0161imi a na\u0161imi z\u00e1jmy. Dokud nen\u00ed ur\u010deno, \u010d\u00ed z\u00e1jmy p\u0159eva\u017euj\u00ed, m\u00e1te pr\u00e1vo po\u017eadovat omezen\u00ed zpracov\u00e1n\u00ed va\u0161ich osobn\u00edch \u00fadaj\u016f.  <\/li>\n<\/ul>\n<p>Pokud jste omezili zpracov\u00e1n\u00ed sv\u00fdch osobn\u00edch \u00fadaj\u016f, mohou b\u00fdt tyto \u00fadaje &#8211; krom\u011b jejich ulo\u017een\u00ed &#8211; zpracov\u00e1v\u00e1ny pouze s va\u0161\u00edm souhlasem nebo pro ur\u010den\u00ed, v\u00fdkon nebo obhajobu pr\u00e1vn\u00edch n\u00e1rok\u016f nebo pro ochranu pr\u00e1v jin\u00e9 fyzick\u00e9 nebo pr\u00e1vnick\u00e9 osoby nebo z d\u016fvod\u016f d\u016fle\u017eit\u00e9ho ve\u0159ejn\u00e9ho z\u00e1jmu Evropsk\u00e9 unie nebo \u010dlensk\u00e9ho st\u00e1tu.<\/p>\n<h3>\u0160ifrov\u00e1n\u00ed SSL nebo TLS<\/h3>\n<p>Tyto str\u00e1nky pou\u017e\u00edvaj\u00ed \u0161ifrov\u00e1n\u00ed SSL nebo TLS z bezpe\u010dnostn\u00edch d\u016fvod\u016f a k ochran\u011b p\u0159enosu d\u016fv\u011brn\u00e9ho obsahu, jako jsou objedn\u00e1vky nebo dotazy, kter\u00e9 n\u00e1m jako provozovateli str\u00e1nek zas\u00edl\u00e1te. \u0160ifrovan\u00e9 spojen\u00ed pozn\u00e1te podle toho, \u017ee se adresn\u00ed \u0159\u00e1dek prohl\u00ed\u017ee\u010de zm\u011bn\u00ed z &#8222;http:\/\/&#8220; na &#8222;https:\/\/&#8220; a podle symbolu z\u00e1mku v \u0159\u00e1dku prohl\u00ed\u017ee\u010de. <\/p>\n<p>Pokud je aktivov\u00e1no \u0161ifrov\u00e1n\u00ed SSL nebo TLS, nemohou \u00fadaje, kter\u00e9 n\u00e1m p\u0159ed\u00e1v\u00e1te, \u010d\u00edst t\u0159et\u00ed strany.<\/p>\n<h2>4. shroma\u017e\u010fov\u00e1n\u00ed \u00fadaj\u016f na t\u011bchto webov\u00fdch str\u00e1nk\u00e1ch<\/h2>\n<h3>Soubory cookie<\/h3>\n<p>Na\u0161e internetov\u00e9 str\u00e1nky pou\u017e\u00edvaj\u00ed tzv. &#8222;cookies&#8220;. Cookies jsou mal\u00e9 datov\u00e9 bal\u00ed\u010dky a nezp\u016fsobuj\u00ed \u017e\u00e1dn\u00e9 \u0161kody na va\u0161em koncov\u00e9m za\u0159\u00edzen\u00ed. Ve va\u0161em za\u0159\u00edzen\u00ed se ukl\u00e1daj\u00ed bu\u010f do\u010dasn\u011b po dobu trv\u00e1n\u00ed relace (session cookies), nebo trvale (permanent cookies). Soubory cookie relace se po ukon\u010den\u00ed va\u0161\u00ed n\u00e1v\u0161t\u011bvy automaticky vyma\u017eou. Trval\u00e9 soubory cookie z\u016fst\u00e1vaj\u00ed ulo\u017eeny ve va\u0161em koncov\u00e9m za\u0159\u00edzen\u00ed, dokud je sami neodstran\u00edte nebo dokud je automaticky neodstran\u00ed v\u00e1\u0161 webov\u00fd prohl\u00ed\u017ee\u010d.    <\/p>\n<p>Soubory cookie mohou poch\u00e1zet od n\u00e1s (soubory cookie prvn\u00ed strany) nebo od spole\u010dnost\u00ed t\u0159et\u00edch stran (tzv. soubory cookie t\u0159et\u00edch stran). Soubory cookie t\u0159et\u00edch stran umo\u017e\u0148uj\u00ed integraci ur\u010dit\u00fdch slu\u017eeb spole\u010dnost\u00ed t\u0159et\u00edch stran do webov\u00fdch str\u00e1nek (nap\u0159. soubory cookie pro zpracov\u00e1n\u00ed platebn\u00edch slu\u017eeb). <\/p>\n<p>Soubory cookie maj\u00ed r\u016fzn\u00e9 funkce. Mnoh\u00e9 soubory cookie jsou technicky nezbytn\u00e9, proto\u017ee n\u011bkter\u00e9 funkce webov\u00fdch str\u00e1nek by bez nich nemohly fungovat (nap\u0159. funkce n\u00e1kupn\u00edho ko\u0161\u00edku nebo zobrazov\u00e1n\u00ed vide\u00ed). Jin\u00e9 soubory cookie mohou b\u00fdt pou\u017eity k anal\u00fdze chov\u00e1n\u00ed u\u017eivatel\u016f nebo pro reklamn\u00ed \u00fa\u010dely.  <\/p>\n<p>Soubory cookie, kter\u00e9 jsou nezbytn\u00e9 k proveden\u00ed elektronick\u00e9 komunikace, k poskytov\u00e1n\u00ed ur\u010dit\u00fdch funkc\u00ed, kter\u00e9 jste si vy\u017e\u00e1dali (nap\u0159. pro funkci n\u00e1kupn\u00edho ko\u0161\u00edku), nebo k optimalizaci webov\u00fdch str\u00e1nek (nap\u0159. soubory cookie pro m\u011b\u0159en\u00ed n\u00e1v\u0161t\u011bvnosti webu) (nezbytn\u00e9 soubory cookie), se ukl\u00e1daj\u00ed na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. f GDPR, pokud nen\u00ed uveden jin\u00fd pr\u00e1vn\u00ed z\u00e1klad. Provozovatel webov\u00fdch str\u00e1nek m\u00e1 opr\u00e1vn\u011bn\u00fd z\u00e1jem na ukl\u00e1d\u00e1n\u00ed nezbytn\u00fdch soubor\u016f cookie za \u00fa\u010delem technicky bezchybn\u00e9ho a optimalizovan\u00e9ho poskytov\u00e1n\u00ed sv\u00fdch slu\u017eeb. Pokud byl vy\u017e\u00e1d\u00e1n souhlas s ukl\u00e1d\u00e1n\u00edm soubor\u016f cookie a srovnateln\u00fdch rozpozn\u00e1vac\u00edch technologi\u00ed, zpracov\u00e1n\u00ed se prov\u00e1d\u00ed v\u00fdhradn\u011b na z\u00e1klad\u011b tohoto souhlasu (\u010dl. 6 odst. 1 p\u00edsm. a GDPR a \u00a7 25 odst. 1 TDDDG); souhlas lze kdykoli odvolat.    <\/p>\n<p>Sv\u016fj prohl\u00ed\u017ee\u010d m\u016f\u017eete nastavit tak, abyste byli informov\u00e1ni o nastaven\u00ed soubor\u016f cookie a povolili soubory cookie pouze v jednotliv\u00fdch p\u0159\u00edpadech, vylou\u010dili p\u0159ij\u00edm\u00e1n\u00ed soubor\u016f cookie pro ur\u010dit\u00e9 p\u0159\u00edpady nebo obecn\u011b a aktivovali automatick\u00e9 maz\u00e1n\u00ed soubor\u016f cookie p\u0159i zav\u0159en\u00ed prohl\u00ed\u017ee\u010de. V p\u0159\u00edpad\u011b deaktivace soubor\u016f cookie m\u016f\u017ee b\u00fdt omezena funk\u010dnost t\u011bchto webov\u00fdch str\u00e1nek. <\/p>\n<p>Kter\u00e9 soubory cookie a slu\u017eby se na t\u011bchto webov\u00fdch str\u00e1nk\u00e1ch pou\u017e\u00edvaj\u00ed, najdete v t\u011bchto z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f.<\/p>\n<h3>Souhlas se souborem cookie Borlabs<\/h3>\n<p>Na\u0161e webov\u00e9 str\u00e1nky pou\u017e\u00edvaj\u00ed technologii Borlabs Cookie consent k z\u00edsk\u00e1n\u00ed va\u0161eho souhlasu s ukl\u00e1d\u00e1n\u00edm ur\u010dit\u00fdch soubor\u016f cookie ve va\u0161em prohl\u00ed\u017ee\u010di nebo s pou\u017e\u00edv\u00e1n\u00edm ur\u010dit\u00fdch technologi\u00ed a k jejich zdokumentov\u00e1n\u00ed v souladu s p\u0159edpisy o ochran\u011b osobn\u00edch \u00fadaj\u016f. Poskytovatelem t\u00e9to technologie je spole\u010dnost Borlabs GmbH, R\u00fcbenkamp 32, 22305 Hamburg, N\u011bmecko (d\u00e1le jen Borlabs). <\/p>\n<p>P\u0159i vstupu na na\u0161e webov\u00e9 str\u00e1nky se do va\u0161eho prohl\u00ed\u017ee\u010de ulo\u017e\u00ed soubor cookie spole\u010dnosti Borlabs, ve kter\u00e9m jsou ulo\u017eeny souhlasy, kter\u00e9 jste ud\u011blili, nebo odvol\u00e1n\u00ed t\u011bchto souhlas\u016f. Tyto \u00fadaje nejsou p\u0159ed\u00e1v\u00e1ny poskytovateli soubor\u016f cookie Borlabs. <\/p>\n<p>Shrom\u00e1\u017ed\u011bn\u00e9 \u00fadaje budou ulo\u017eeny, dokud n\u00e1s nepo\u017e\u00e1d\u00e1te o jejich vymaz\u00e1n\u00ed nebo dokud sami nevyma\u017eete soubor cookie spole\u010dnosti Borlabs nebo dokud nezmiz\u00ed \u00fa\u010del jejich ulo\u017een\u00ed. Povinn\u00e9 z\u00e1konn\u00e9 lh\u016fty pro uchov\u00e1v\u00e1n\u00ed \u00fadaj\u016f z\u016fst\u00e1vaj\u00ed nedot\u010deny. Podrobnosti o zpracov\u00e1n\u00ed \u00fadaj\u016f spole\u010dnost\u00ed Borlabs Cookie naleznete na adrese <a href=\"https:\/\/de.borlabs.io\/kb\/welche-daten-speichert-borlabs-cookie\/\">https:\/\/de.borlabs.io\/kb\/welche-daten-speichert-borlabs-cookie\/<\/a>.  <\/p>\n<p>K z\u00edsk\u00e1n\u00ed z\u00e1konem po\u017eadovan\u00e9ho souhlasu s pou\u017e\u00edv\u00e1n\u00edm soubor\u016f cookie se pou\u017e\u00edv\u00e1 technologie souhlasu se soubory cookie spole\u010dnosti Borlabs. Pr\u00e1vn\u00edm z\u00e1kladem je \u010dl. 6 odst. 1 p\u00edsm. c GDPR.   <\/p>\n<p>[borlabs-cookie type=&#8220;btn-consent-preferences&#8220; title=&#8220;Zm\u011bna nastaven\u00ed soubor\u016f cookie&#8220; \/]<\/p>\n<p>&nbsp;<\/p>\n<h3>Soubory protokolu serveru<\/h3>\n<p>Provozovatel str\u00e1nek automaticky shroma\u017e\u010fuje a ukl\u00e1d\u00e1 informace do tzv. protokolov\u00fdch soubor\u016f serveru, kter\u00e9 n\u00e1m v\u00e1\u0161 prohl\u00ed\u017ee\u010d automaticky p\u0159ed\u00e1v\u00e1. Jedn\u00e1 se o <\/p>\n<ul>\n<li>Typ a verze prohl\u00ed\u017ee\u010de<\/li>\n<li>Pou\u017eit\u00fd opera\u010dn\u00ed syst\u00e9m<\/li>\n<li>Adresa URL odkazuj\u00edc\u00edho subjektu<\/li>\n<li>N\u00e1zev hostitele p\u0159istupuj\u00edc\u00edho po\u010d\u00edta\u010de<\/li>\n<li>\u010cas po\u017eadavku serveru<\/li>\n<li>IP adresa<\/li>\n<\/ul>\n<p>Tyto \u00fadaje nejsou slou\u010deny s jin\u00fdmi zdroji dat.<\/p>\n<p>Tyto \u00fadaje jsou shroma\u017e\u010fov\u00e1ny na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. f GDPR. Provozovatel webov\u00fdch str\u00e1nek m\u00e1 opr\u00e1vn\u011bn\u00fd z\u00e1jem na technicky bezchybn\u00e9 prezentaci a optimalizaci sv\u00fdch webov\u00fdch str\u00e1nek &#8211; za t\u00edmto \u00fa\u010delem mus\u00ed b\u00fdt zaznamen\u00e1v\u00e1ny soubory protokolu serveru.   <\/p>\n<h3>Kontaktn\u00ed formul\u00e1\u0159<\/h3>\n<p>Pokud n\u00e1m za\u0161lete dotaz prost\u0159ednictv\u00edm kontaktn\u00edho formul\u00e1\u0159e, va\u0161e \u00fadaje z popt\u00e1vkov\u00e9ho formul\u00e1\u0159e, v\u010detn\u011b kontaktn\u00edch \u00fadaj\u016f, kter\u00e9 v n\u011bm uvedete, budou ulo\u017eeny pro \u00fa\u010dely zpracov\u00e1n\u00ed dotazu a pro p\u0159\u00edpad dal\u0161\u00edch dotaz\u016f. Tyto \u00fadaje nebudeme p\u0159ed\u00e1vat d\u00e1le bez va\u0161eho souhlasu. <\/p>\n<p>Tyto \u00fadaje jsou zpracov\u00e1v\u00e1ny na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. b GDPR, pokud v\u00e1\u0161 dotaz souvis\u00ed s pln\u011bn\u00edm smlouvy nebo je nezbytn\u00fd pro proveden\u00ed p\u0159edsmluvn\u00edch opat\u0159en\u00ed. Ve v\u0161ech ostatn\u00edch p\u0159\u00edpadech je zpracov\u00e1n\u00ed zalo\u017eeno na na\u0161em opr\u00e1vn\u011bn\u00e9m z\u00e1jmu na efektivn\u00edm zpracov\u00e1n\u00ed n\u00e1m adresovan\u00fdch dotaz\u016f (\u010dl. 6 odst. 1 p\u00edsm. f GDPR) nebo na va\u0161em souhlasu (\u010dl. 6 odst. 1 p\u00edsm. a GDPR), pokud jste o n\u011bj po\u017e\u00e1dali; souhlas lze kdykoli odvolat.   <\/p>\n<p>\u00dadaje, kter\u00e9 n\u00e1m poskytnete v kontaktn\u00edm formul\u00e1\u0159i, budeme uchov\u00e1vat, dokud nepo\u017e\u00e1d\u00e1te o jejich vymaz\u00e1n\u00ed, neodvol\u00e1te sv\u016fj souhlas s jejich ulo\u017een\u00edm nebo dokud nezmiz\u00ed \u00fa\u010del jejich ulo\u017een\u00ed (nap\u0159. po vy\u0159\u00edzen\u00ed va\u0161\u00ed \u017e\u00e1dosti). Z\u00e1vazn\u00e1 z\u00e1konn\u00e1 ustanoven\u00ed &#8211; zejm\u00e9na doby uchov\u00e1v\u00e1n\u00ed &#8211; z\u016fst\u00e1vaj\u00ed nedot\u010dena. <\/p>\n<h3>Dotaz e-mailem, telefonicky nebo faxem<\/h3>\n<p>\u00dadaje, kter\u00e9 n\u00e1m za\u0161lete prost\u0159ednictv\u00edm \u017e\u00e1dost\u00ed o kontakt, u n\u00e1s z\u016fstanou, dokud n\u00e1s nepo\u017e\u00e1d\u00e1te o jejich vymaz\u00e1n\u00ed, neodvol\u00e1te sv\u016fj souhlas s jejich ulo\u017een\u00edm nebo dokud nezmiz\u00ed \u00fa\u010del jejich ulo\u017een\u00ed (nap\u0159. po vy\u0159\u00edzen\u00ed va\u0161\u00ed \u017e\u00e1dosti). Povinn\u00e1 z\u00e1konn\u00e1 ustanoven\u00ed &#8211; zejm\u00e9na z\u00e1konn\u00e9 lh\u016fty pro uchov\u00e1v\u00e1n\u00ed \u00fadaj\u016f &#8211; z\u016fst\u00e1vaj\u00ed nedot\u010dena. <\/p>\n<h2>5. analytick\u00e9 n\u00e1stroje a reklama<\/h2>\n<h3>Spr\u00e1vce zna\u010dek Google<\/h3>\n<p>Pou\u017e\u00edv\u00e1me Google Tag Manager. Poskytovatelem je spole\u010dnost Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irsko. <\/p>\n<p>Google Tag Manager je n\u00e1stroj, kter\u00fd n\u00e1m umo\u017e\u0148uje integrovat sledovac\u00ed nebo statistick\u00e9 n\u00e1stroje a dal\u0161\u00ed technologie na na\u0161e webov\u00e9 str\u00e1nky. Samotn\u00fd Google Tag Manager nevytv\u00e1\u0159\u00ed \u017e\u00e1dn\u00e9 u\u017eivatelsk\u00e9 profily, neukl\u00e1d\u00e1 \u017e\u00e1dn\u00e9 soubory cookie a neprov\u00e1d\u00ed \u017e\u00e1dn\u00e9 nez\u00e1visl\u00e9 anal\u00fdzy. Pou\u017e\u00edv\u00e1 se pouze ke spr\u00e1v\u011b a zobrazen\u00ed n\u00e1stroj\u016f, kter\u00e9 jsou jeho prost\u0159ednictv\u00edm integrov\u00e1ny. Google Tag Manager v\u0161ak zaznamen\u00e1v\u00e1 va\u0161i IP adresu, kter\u00e1 m\u016f\u017ee b\u00fdt rovn\u011b\u017e p\u0159ed\u00e1na mate\u0159sk\u00e9 spole\u010dnosti Google ve Spojen\u00fdch st\u00e1tech.   <\/p>\n<p>Google Tag Manager je pou\u017e\u00edv\u00e1n na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. f GDPR. Provozovatel webov\u00fdch str\u00e1nek m\u00e1 opr\u00e1vn\u011bn\u00fd z\u00e1jem na rychl\u00e9 a nekomplikovan\u00e9 integraci a spr\u00e1v\u011b r\u016fzn\u00fdch n\u00e1stroj\u016f na sv\u00fdch webov\u00fdch str\u00e1nk\u00e1ch. Pokud byl vy\u017e\u00e1d\u00e1n odpov\u00eddaj\u00edc\u00ed souhlas, zpracov\u00e1n\u00ed se prov\u00e1d\u00ed v\u00fdhradn\u011b na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. a GDPR a \u00a7 25 odst. 1 TDDDG, pokud souhlas zahrnuje ukl\u00e1d\u00e1n\u00ed soubor\u016f cookie nebo p\u0159\u00edstup k informac\u00edm v koncov\u00e9m za\u0159\u00edzen\u00ed u\u017eivatele (nap\u0159. otisk za\u0159\u00edzen\u00ed) ve smyslu TDDDG. Souhlas lze kdykoli odvolat.        <\/p>\n<p>Spole\u010dnost je certifikov\u00e1na v souladu s &#8222;R\u00e1mcem EU a USA pro ochranu osobn\u00edch \u00fadaj\u016f&#8220; (DPF). DPF je dohoda mezi Evropskou uni\u00ed a USA, jej\u00edm\u017e c\u00edlem je zajistit dodr\u017eov\u00e1n\u00ed evropsk\u00fdch standard\u016f ochrany \u00fadaj\u016f p\u0159i jejich zpracov\u00e1n\u00ed v USA. Ka\u017ed\u00e1 spole\u010dnost certifikovan\u00e1 podle DPF se zavazuje dodr\u017eovat tyto standardy ochrany \u00fadaj\u016f. Dal\u0161\u00ed informace o t\u00e9to problematice lze z\u00edskat u poskytovatele na n\u00e1sleduj\u00edc\u00edm odkazu: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5780\">https:\/\/www.dataprivacyframework.gov\/participant\/5780.<\/a>   <\/p>\n<h3>Google Analytics<\/h3>\n<p>Tyto webov\u00e9 str\u00e1nky vyu\u017e\u00edvaj\u00ed funkce slu\u017eby pro anal\u00fdzu webu Google Analytics. Poskytovatelem je spole\u010dnost Google Ireland Limited (&#8222;Google&#8220;), Gordon House, Barrow Street, Dublin 4, Irsko. <\/p>\n<p>Slu\u017eba Google Analytics umo\u017e\u0148uje provozovateli webov\u00fdch str\u00e1nek analyzovat chov\u00e1n\u00ed n\u00e1v\u0161t\u011bvn\u00edk\u016f webov\u00fdch str\u00e1nek. Provozovatel webov\u00fdch str\u00e1nek z\u00edsk\u00e1v\u00e1 r\u016fzn\u00e9 \u00fadaje o pou\u017e\u00edv\u00e1n\u00ed, jako jsou zobrazen\u00ed str\u00e1nek, d\u00e9lka n\u00e1v\u0161t\u011bvy, pou\u017e\u00edvan\u00e9 opera\u010dn\u00ed syst\u00e9my a p\u016fvod u\u017eivatele. Tyto \u00fadaje jsou shrnuty do ID u\u017eivatele a p\u0159i\u0159azeny p\u0159\u00edslu\u0161n\u00e9mu koncov\u00e9mu za\u0159\u00edzen\u00ed n\u00e1v\u0161t\u011bvn\u00edka webov\u00fdch str\u00e1nek.  <\/p>\n<p>Pomoc\u00ed slu\u017eby Google Analytics m\u016f\u017eeme mimo jin\u00e9 zaznamen\u00e1vat va\u0161e pohyby my\u0161\u00ed, posouv\u00e1n\u00ed a kliknut\u00ed. Slu\u017eba Google Analytics tak\u00e9 pou\u017e\u00edv\u00e1 r\u016fzn\u00e9 p\u0159\u00edstupy modelov\u00e1n\u00ed k dopln\u011bn\u00ed zaznamenan\u00fdch datov\u00fdch z\u00e1znam\u016f a k anal\u00fdze dat vyu\u017e\u00edv\u00e1 technologie strojov\u00e9ho u\u010den\u00ed. <\/p>\n<p>Slu\u017eba Google Analytics pou\u017e\u00edv\u00e1 technologie, kter\u00e9 umo\u017e\u0148uj\u00ed rozpozn\u00e1n\u00ed u\u017eivatele za \u00fa\u010delem anal\u00fdzy jeho chov\u00e1n\u00ed (nap\u0159. soubory cookie nebo otisk za\u0159\u00edzen\u00ed). Informace shrom\u00e1\u017ed\u011bn\u00e9 spole\u010dnost\u00ed Google o pou\u017e\u00edv\u00e1n\u00ed t\u011bchto webov\u00fdch str\u00e1nek jsou zpravidla p\u0159en\u00e1\u0161eny na server spole\u010dnosti Google v USA a tam ukl\u00e1d\u00e1ny. <\/p>\n<p>Pou\u017e\u00edv\u00e1n\u00ed t\u00e9to slu\u017eby je zalo\u017eeno na va\u0161em souhlasu v souladu s \u010dl. 6 odst. 1 p\u00edsm. a GDPR a \u00a7 25 odst. 1 TDDDG. Souhlas lze kdykoli odvolat.    <\/p>\n<p>P\u0159ed\u00e1v\u00e1n\u00ed \u00fadaj\u016f do USA prob\u00edh\u00e1 na z\u00e1klad\u011b standardn\u00edch smluvn\u00edch dolo\u017eek Komise EU. Podrobnosti najdete zde: <a href=\"https:\/\/business.safety.google\/adscontrollerterms\/sccs\/\">https:\/\/business.safety.google\/adscontrollerterms\/sccs\/<\/a>. <\/p>\n<p>Spole\u010dnost je certifikov\u00e1na v souladu s &#8222;R\u00e1mcem EU a USA pro ochranu osobn\u00edch \u00fadaj\u016f&#8220; (DPF). DPF je dohoda mezi Evropskou uni\u00ed a USA, jej\u00edm\u017e c\u00edlem je zajistit dodr\u017eov\u00e1n\u00ed evropsk\u00fdch standard\u016f ochrany \u00fadaj\u016f p\u0159i jejich zpracov\u00e1n\u00ed v USA. Ka\u017ed\u00e1 spole\u010dnost certifikovan\u00e1 podle DPF se zavazuje dodr\u017eovat tyto standardy ochrany \u00fadaj\u016f. Dal\u0161\u00ed informace o t\u00e9to problematice lze z\u00edskat u poskytovatele na n\u00e1sleduj\u00edc\u00edm odkazu: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5780\">https:\/\/www.dataprivacyframework.gov\/participant\/5780.<\/a>   <\/p>\n<p>[borlabs-cookie id=&#8220;google-analytics&#8220; type=&#8220;btn-switch-consent&#8220; \/]<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>Anonymizace IP<\/strong><\/h4>\n<p>Je aktivov\u00e1na anonymizace IP adresy slu\u017eby Google Analytics. V d\u016fsledku toho bude va\u0161e IP adresa p\u0159ed odesl\u00e1n\u00edm do USA zkr\u00e1cena spole\u010dnost\u00ed Google v \u010dlensk\u00fdch st\u00e1tech Evropsk\u00e9 unie nebo v jin\u00fdch signat\u00e1\u0159sk\u00fdch st\u00e1tech Dohody o Evropsk\u00e9m hospod\u00e1\u0159sk\u00e9m prostoru. Pouze ve v\u00fdjime\u010dn\u00fdch p\u0159\u00edpadech bude cel\u00e1 IP adresa p\u0159enesena na server spole\u010dnosti Google v USA a tam zkr\u00e1cena. Z pov\u011b\u0159en\u00ed provozovatele t\u011bchto webov\u00fdch str\u00e1nek bude spole\u010dnost Google tyto informace pou\u017e\u00edvat k anal\u00fdze va\u0161eho pou\u017e\u00edv\u00e1n\u00ed webov\u00fdch str\u00e1nek, k sestavov\u00e1n\u00ed zpr\u00e1v o \u010dinnosti na webov\u00fdch str\u00e1nk\u00e1ch a k poskytov\u00e1n\u00ed dal\u0161\u00edch slu\u017eeb provozovateli webov\u00fdch str\u00e1nek t\u00fdkaj\u00edc\u00edch se \u010dinnosti na webov\u00fdch str\u00e1nk\u00e1ch a pou\u017e\u00edv\u00e1n\u00ed internetu. IP adresa p\u0159edan\u00e1 va\u0161\u00edm prohl\u00ed\u017ee\u010dem v r\u00e1mci slu\u017eby Google Analytics nebude slou\u010dena s jin\u00fdmi \u00fadaji spole\u010dnosti Google.    <\/p>\n<h4><strong>Z\u00e1suvn\u00fd modul prohl\u00ed\u017ee\u010de<\/strong><\/h4>\n<p>Shroma\u017e\u010fov\u00e1n\u00ed a zpracov\u00e1n\u00ed va\u0161ich \u00fadaj\u016f spole\u010dnost\u00ed Google m\u016f\u017eete zabr\u00e1nit sta\u017een\u00edm a instalac\u00ed dopl\u0148ku prohl\u00ed\u017ee\u010de, kter\u00fd je k dispozici na n\u00e1sleduj\u00edc\u00edm odkazu: <a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout?hl=de\">https:\/\/tools.google.com\/dlpage\/gaoptout?hl=de.<\/a><\/p>\n<p>Dal\u0161\u00ed informace o tom, jak Google Analytics nakl\u00e1d\u00e1 s u\u017eivatelsk\u00fdmi \u00fadaji, najdete v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f spole\u010dnosti Google: <a href=\"https:\/\/support.google.com\/analytics\/answer\/6004245?hl=de\">https:\/\/support.google.com\/analytics\/answer\/6004245?hl=de<\/a>.<\/p>\n<h4><strong>Sign\u00e1ly Google<\/strong><\/h4>\n<p>Pou\u017e\u00edv\u00e1me sign\u00e1ly Google. Kdy\u017e nav\u0161t\u00edv\u00edte na\u0161e webov\u00e9 str\u00e1nky, slu\u017eba Google Analytics zaznamen\u00e1v\u00e1 mimo jin\u00e9 va\u0161i polohu, historii vyhled\u00e1v\u00e1n\u00ed, historii YouTube a demografick\u00e9 \u00fadaje (\u00fadaje o n\u00e1v\u0161t\u011bvn\u00edc\u00edch). Tyto \u00fadaje mohou b\u00fdt pou\u017eity pro personalizovanou reklamu pomoc\u00ed slu\u017eby Google Signal. Pokud m\u00e1te \u00fa\u010det Google, jsou \u00fadaje o n\u00e1v\u0161t\u011bvn\u00edc\u00edch z Google Signal propojeny s va\u0161\u00edm \u00fa\u010dtem Google a pou\u017eity pro personalizovan\u00e1 reklamn\u00ed sd\u011blen\u00ed. Tyto \u00fadaje se tak\u00e9 pou\u017e\u00edvaj\u00ed k sestavov\u00e1n\u00ed anonymizovan\u00fdch statistik o u\u017eivatelsk\u00e9m chov\u00e1n\u00ed na\u0161ich u\u017eivatel\u016f.    <\/p>\n<h4><strong>Zpracov\u00e1n\u00ed objedn\u00e1vek<\/strong><\/h4>\n<p>Se spole\u010dnost\u00ed Google jsme uzav\u0159eli smlouvu o zpracov\u00e1n\u00ed objedn\u00e1vek a p\u0159i pou\u017e\u00edv\u00e1n\u00ed slu\u017eby Google Analytics pln\u011b uplat\u0148ujeme p\u0159\u00edsn\u00e9 po\u017eadavky n\u011bmeck\u00fdch \u00fa\u0159ad\u016f na ochranu osobn\u00edch \u00fadaj\u016f.<\/p>\n<h3><strong>Reklamy Google<\/strong><\/h3>\n<p>Provozovatel webov\u00fdch str\u00e1nek pou\u017e\u00edv\u00e1 Google Ads. Google Ads je online reklamn\u00ed program spole\u010dnosti Google Ireland Limited (&#8222;Google&#8220;), Gordon House, Barrow Street, Dublin 4, Irsko. <\/p>\n<p>Google Ads n\u00e1m umo\u017e\u0148uje zobrazovat reklamy ve vyhled\u00e1va\u010di Google nebo na webov\u00fdch str\u00e1nk\u00e1ch t\u0159et\u00edch stran, kdy\u017e u\u017eivatel zad\u00e1 do vyhled\u00e1va\u010de Google ur\u010dit\u00e9 v\u00fdrazy (c\u00edlen\u00ed na kl\u00ed\u010dov\u00e1 slova). Krom\u011b toho lze zobrazovat c\u00edlen\u00e9 reklamy na z\u00e1klad\u011b \u00fadaj\u016f o u\u017eivateli, kter\u00e9 m\u00e1 Google k dispozici (nap\u0159. \u00fadaje o poloze a z\u00e1jmech) (c\u00edlen\u00ed na c\u00edlovou skupinu). Jako provozovatel webov\u00fdch str\u00e1nek m\u016f\u017eeme tyto \u00fadaje kvantitativn\u011b vyhodnocovat nap\u0159\u00edklad anal\u00fdzou toho, kter\u00e9 vyhled\u00e1vac\u00ed v\u00fdrazy vedly k zobrazen\u00ed na\u0161ich reklam a kolik reklam vedlo k odpov\u00eddaj\u00edc\u00edm kliknut\u00edm.  <\/p>\n<p>Pou\u017e\u00edv\u00e1n\u00ed t\u00e9to slu\u017eby je zalo\u017eeno na va\u0161em souhlasu v souladu s \u010dl. 6 odst. 1 p\u00edsm. a GDPR a \u00a7 25 odst. 1 TDDDG. Souhlas lze kdykoli odvolat.    <\/p>\n<p>P\u0159ed\u00e1v\u00e1n\u00ed \u00fadaj\u016f do USA prob\u00edh\u00e1 na z\u00e1klad\u011b standardn\u00edch smluvn\u00edch dolo\u017eek Komise EU. Podrobnosti naleznete zde: <a href=\"https:\/\/policies.google.com\/privacy\/frameworks\">https:\/\/policies.google.com\/privacy\/frameworks<\/a> a <a href=\"https:\/\/business.safety.google\/controllerterms\/\">https:\/\/business.safety.google\/controllerterms\/<\/a>. <\/p>\n<p>Spole\u010dnost je certifikov\u00e1na v souladu s &#8222;R\u00e1mcem EU a USA pro ochranu osobn\u00edch \u00fadaj\u016f&#8220; (DPF). DPF je dohoda mezi Evropskou uni\u00ed a USA, jej\u00edm\u017e c\u00edlem je zajistit dodr\u017eov\u00e1n\u00ed evropsk\u00fdch standard\u016f ochrany \u00fadaj\u016f p\u0159i jejich zpracov\u00e1n\u00ed v USA. Ka\u017ed\u00e1 spole\u010dnost certifikovan\u00e1 podle DPF se zavazuje dodr\u017eovat tyto standardy ochrany \u00fadaj\u016f. Dal\u0161\u00ed informace o t\u00e9to problematice lze z\u00edskat u poskytovatele na n\u00e1sleduj\u00edc\u00edm odkazu: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5780\">https:\/\/www.dataprivacyframework.gov\/participant\/5780.<\/a>   <\/p>\n<h3>Vyu\u017eit\u00ed <span data-olk-copy-source=\"MessageBody\">technologie SalesViewer\u00ae<\/span>:<\/h3>\n<p>Tyto webov\u00e9 str\u00e1nky pou\u017e\u00edvaj\u00ed technologii SalesViewer\u00ae spole\u010dnosti SalesViewer\u00ae GmbH ke shroma\u017e\u010fov\u00e1n\u00ed a ukl\u00e1d\u00e1n\u00ed \u00fadaj\u016f pro \u00fa\u010dely marketingu, pr\u016fzkumu trhu a optimalizace na z\u00e1klad\u011b opr\u00e1vn\u011bn\u00fdch z\u00e1jm\u016f provozovatele webov\u00fdch str\u00e1nek (\u010dl. 6 odst. 1 p\u00edsm. f) GDPR).<\/p>\n<p>K tomuto \u00fa\u010delu se pou\u017e\u00edv\u00e1 javascriptov\u00fd k\u00f3d, kter\u00fd shroma\u017e\u010fuje \u00fadaje t\u00fdkaj\u00edc\u00ed se spole\u010dnosti a odpov\u00eddaj\u00edc\u00edm zp\u016fsobem je pou\u017e\u00edv\u00e1. \u00dadaje shrom\u00e1\u017ed\u011bn\u00e9 pomoc\u00ed t\u00e9to technologie jsou \u0161ifrov\u00e1ny pomoc\u00ed nevratn\u00e9 jednosm\u011brn\u00e9 funkce (tzv. hashov\u00e1n\u00ed). \u00dadaje jsou okam\u017eit\u011b pseudonymizov\u00e1ny a nejsou pou\u017eity k osobn\u00ed identifikaci n\u00e1v\u0161t\u011bvn\u00edka t\u011bchto webov\u00fdch str\u00e1nek.  <\/p>\n<p>\u00dadaje ulo\u017een\u00e9 v r\u00e1mci SalesViewer\u00ae budou vymaz\u00e1ny, jakmile ji\u017e nebudou pot\u0159ebn\u00e9 pro zam\u00fd\u0161len\u00fd \u00fa\u010del a jejich vymaz\u00e1n\u00ed nebude v rozporu se z\u00e1konn\u00fdmi povinnostmi uchov\u00e1v\u00e1n\u00ed.<\/p>\n<p>Proti shroma\u017e\u010fov\u00e1n\u00ed a ukl\u00e1d\u00e1n\u00ed \u00fadaj\u016f m\u016f\u017eete kdykoli vzn\u00e9st n\u00e1mitku s platnost\u00ed do budoucna kliknut\u00edm na tento odkaz <a title=\"https:\/\/www.salesviewer.com\/opt-out\" href=\"https:\/\/www.salesviewer.com\/opt-out\" data-auth=\"NotApplicable\" data-linkindex=\"9\">https:\/\/www.salesviewer.com\/opt-out<\/a>, abyste v budoucnu zabr\u00e1nili shroma\u017e\u010fov\u00e1n\u00ed \u00fadaj\u016f spole\u010dnost\u00ed SalesViewer\u00ae v r\u00e1mci t\u011bchto webov\u00fdch str\u00e1nek. Ve va\u0161em za\u0159\u00edzen\u00ed bude ulo\u017een soubor cookie pro odm\u00edtnut\u00ed t\u00e9to webov\u00e9 str\u00e1nky. Pokud soubory cookie v tomto prohl\u00ed\u017ee\u010di vyma\u017eete, mus\u00edte znovu kliknout na tento odkaz.  <\/p>\n<h2>6. zpravodaj<\/h2>\n<h3>\u00dadaje o zpravodaji<\/h3>\n<p>Pokud chcete dost\u00e1vat newsletter nab\u00edzen\u00fd na webov\u00fdch str\u00e1nk\u00e1ch, pot\u0159ebujeme od v\u00e1s e-mailovou adresu a informace, kter\u00e9 n\u00e1m umo\u017en\u00ed ov\u011b\u0159it, \u017ee jste vlastn\u00edkem poskytnut\u00e9 e-mailov\u00e9 adresy a \u017ee souhlas\u00edte se zas\u00edl\u00e1n\u00edm newsletteru. \u017d\u00e1dn\u00e9 dal\u0161\u00ed \u00fadaje neshroma\u017e\u010fujeme, nebo pouze na z\u00e1klad\u011b dobrovolnosti. Ke zpracov\u00e1n\u00ed newsletteru vyu\u017e\u00edv\u00e1me n\u00ed\u017ee popsan\u00e9 poskytovatele slu\u017eeb zas\u00edl\u00e1n\u00ed newsletteru.  <\/p>\n<h3>Brevo<\/h3>\n<p>Tyto webov\u00e9 str\u00e1nky pou\u017e\u00edvaj\u00ed k zas\u00edl\u00e1n\u00ed newsletter\u016f spole\u010dnost Brevo. Poskytovatelem je Sendinblue GmbH, K\u00f6penicker Stra\u00dfe 126, 10179 Berl\u00edn, N\u011bmecko. <\/p>\n<p>Brevo je slu\u017eba, kterou lze vyu\u017e\u00edt mimo jin\u00e9 k organizaci a anal\u00fdze zas\u00edl\u00e1n\u00ed newsletter\u016f. \u00dadaje, kter\u00e9 zad\u00e1te za \u00fa\u010delem p\u0159ihl\u00e1\u0161en\u00ed k odb\u011bru newsletteru, jsou ulo\u017eeny na serverech spole\u010dnosti Sendinblue GmbH v N\u011bmecku. <\/p>\n<h4><strong>Anal\u00fdza dat proveden\u00e1 spole\u010dnost\u00ed Brevo<\/strong><\/h4>\n<p>Pomoc\u00ed syst\u00e9mu Brevo jsme schopni analyzovat na\u0161e kampan\u011b na zas\u00edl\u00e1n\u00ed newsletter\u016f. M\u016f\u017eeme nap\u0159\u00edklad zjistit, zda byla zpr\u00e1va s newsletterem otev\u0159ena a na kter\u00e9 odkazy bylo kliknuto. T\u00edmto zp\u016fsobem m\u016f\u017eeme mimo jin\u00e9 zjistit, na kter\u00e9 odkazy se klikalo obzvl\u00e1\u0161\u0165 \u010dasto.  <\/p>\n<p>M\u016f\u017eeme tak\u00e9 rozpoznat, zda byly po otev\u0159en\u00ed\/kliknut\u00ed provedeny ur\u010dit\u00e9 p\u0159edem definovan\u00e9 akce (m\u00edra konverze). M\u016f\u017eeme nap\u0159\u00edklad rozpoznat, zda jste po kliknut\u00ed na newsletter provedli n\u00e1kup. <\/p>\n<p>Brevo n\u00e1m tak\u00e9 umo\u017e\u0148uje rozd\u011blit (&#8222;shlukovat&#8220;) p\u0159\u00edjemce newsletteru podle r\u016fzn\u00fdch kategori\u00ed. P\u0159\u00edjemci newsletteru mohou b\u00fdt rozd\u011bleni nap\u0159\u00edklad podle v\u011bku, pohlav\u00ed nebo m\u00edsta bydli\u0161t\u011b. T\u00edmto zp\u016fsobem lze newslettery l\u00e9pe p\u0159izp\u016fsobit p\u0159\u00edslu\u0161n\u00fdm c\u00edlov\u00fdm skupin\u00e1m.  <\/p>\n<p>Podrobn\u00e9 informace o funkc\u00edch syst\u00e9mu Brevo naleznete na n\u00e1sleduj\u00edc\u00edm odkazu: <a href=\"https:\/\/www.brevo.com\/de\/newsletter-software\/\">https:\/\/www.brevo.com\/de\/newsletter-software\/.<\/a><\/p>\n<h4><strong>Pr\u00e1vn\u00ed z\u00e1klad<\/strong><\/h4>\n<p>Zpracov\u00e1n\u00ed \u00fadaj\u016f prob\u00edh\u00e1 na z\u00e1klad\u011b va\u0161eho souhlasu (\u010dl. 6 odst. 1 p\u00edsm. a GDPR). Tento souhlas m\u016f\u017eete kdykoli odvolat. Z\u00e1konnost ji\u017e proveden\u00fdch operac\u00ed zpracov\u00e1n\u00ed \u00fadaj\u016f z\u016fst\u00e1v\u00e1 odvol\u00e1n\u00edm nedot\u010dena.  <\/p>\n<h4><strong>Doba skladov\u00e1n\u00ed<\/strong><\/h4>\n<p>\u00dadaje, kter\u00e9 n\u00e1m poskytnete za \u00fa\u010delem p\u0159ihl\u00e1\u0161en\u00ed k odb\u011bru newsletteru, budou n\u00e1mi nebo poskytovatelem slu\u017eeb zas\u00edl\u00e1n\u00ed newsletteru uchov\u00e1v\u00e1ny do doby, ne\u017e se z odb\u011bru newsletteru odhl\u00e1s\u00edte, a po odhl\u00e1\u0161en\u00ed z odb\u011bru newsletteru budou z distribu\u010dn\u00edho seznamu vymaz\u00e1ny. \u00dadaje, kter\u00e9 uchov\u00e1v\u00e1me pro jin\u00e9 \u00fa\u010dely, z\u016fst\u00e1vaj\u00ed t\u00edmto nedot\u010deny. <\/p>\n<p>Pot\u00e9, co se odhl\u00e1s\u00edte ze seznamu pro zas\u00edl\u00e1n\u00ed newsletteru, m\u016f\u017ee b\u00fdt va\u0161e e-mailov\u00e1 adresa n\u00e1mi nebo poskytovatelem slu\u017eeb zas\u00edl\u00e1n\u00ed newsletteru ulo\u017eena na \u010dernou listinu, pokud je to nutn\u00e9 k zabr\u00e1n\u011bn\u00ed budouc\u00edho zas\u00edl\u00e1n\u00ed. \u00dadaje z \u010dern\u00e9 listiny budou pou\u017eity pouze pro tento \u00fa\u010del a nebudou slou\u010deny s jin\u00fdmi \u00fadaji. Slou\u017e\u00ed to jak va\u0161emu z\u00e1jmu, tak na\u0161emu z\u00e1jmu na dodr\u017eov\u00e1n\u00ed z\u00e1konn\u00fdch po\u017eadavk\u016f p\u0159i zas\u00edl\u00e1n\u00ed newsletter\u016f (opr\u00e1vn\u011bn\u00fd z\u00e1jem ve smyslu \u010dl. 6 odst. 1 p\u00edsm. f GDPR). Ukl\u00e1d\u00e1n\u00ed na \u010dernou listinu nen\u00ed \u010dasov\u011b omezeno. Proti ukl\u00e1d\u00e1n\u00ed m\u016f\u017eete vzn\u00e9st n\u00e1mitku, pokud v\u00e1\u0161 z\u00e1jem p\u0159ev\u00e1\u017e\u00ed nad na\u0161\u00edm opr\u00e1vn\u011bn\u00fdm z\u00e1jmem.    <\/p>\n<p>Dal\u0161\u00ed informace naleznete v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f spole\u010dnosti Brevo na adrese: <a href=\"https:\/\/www.brevo.com\/de\/datenschutz-uebersicht\/\">https:\/\/www.brevo.com\/de\/datenschutz-uebersicht\/<\/a> a <a href=\"https:\/\/www.brevo.com\/de\/legal\/privacypolicy\/\">https:\/\/www.brevo.com\/de\/legal\/privacypolicy\/<\/a>.<\/p>\n<h4><strong>Zpracov\u00e1n\u00ed objedn\u00e1vek<\/strong><\/h4>\n<p>Pro vyu\u017e\u00edv\u00e1n\u00ed v\u00fd\u0161e uveden\u00e9 slu\u017eby jsme uzav\u0159eli smlouvu o zpracov\u00e1n\u00ed \u00fadaj\u016f (DPA). Jedn\u00e1 se o smlouvu p\u0159edepsanou z\u00e1konem o ochran\u011b osobn\u00edch \u00fadaj\u016f, kter\u00e1 zaru\u010duje, \u017ee zpracov\u00e1v\u00e1 osobn\u00ed \u00fadaje n\u00e1v\u0161t\u011bvn\u00edk\u016f na\u0161ich webov\u00fdch str\u00e1nek pouze v souladu s na\u0161imi pokyny a v souladu s GDPR. <\/p>\n<h2>7. z\u00e1suvn\u00e9 moduly a n\u00e1stroje<\/h2>\n<h3>YouTube s roz\u0161\u00ed\u0159enou ochranou dat<\/h3>\n<p>Tato webov\u00e1 str\u00e1nka vkl\u00e1d\u00e1 videa z webu YouTube. Provozovatelem t\u011bchto webov\u00fdch str\u00e1nek je spole\u010dnost Google Ireland Limited (&#8222;Google&#8220;), Gordon House, Barrow Street, Dublin 4, Irsko. <\/p>\n<p>Kdy\u017e nav\u0161t\u00edv\u00edte n\u011bkterou z t\u011bchto webov\u00fdch str\u00e1nek, na kter\u00fdch je integrov\u00e1na slu\u017eba YouTube, vytvo\u0159\u00ed se spojen\u00ed se servery YouTube. Server YouTube je informov\u00e1n o tom, kter\u00e9 z na\u0161ich str\u00e1nek jste nav\u0161t\u00edvili. Pokud jste p\u0159ihl\u00e1\u0161eni ke sv\u00e9mu \u00fa\u010dtu YouTube, umo\u017e\u0148ujete YouTube p\u0159i\u0159adit va\u0161e chov\u00e1n\u00ed p\u0159i surfov\u00e1n\u00ed p\u0159\u00edmo k va\u0161emu osobn\u00edmu profilu. Tomu m\u016f\u017eete zabr\u00e1nit odhl\u00e1\u0161en\u00edm z \u00fa\u010dtu YouTube.   <\/p>\n<p>Slu\u017ebu YouTube pou\u017e\u00edv\u00e1me v re\u017eimu roz\u0161\u00ed\u0159en\u00e9 ochrany dat. Podle YouTube se videa p\u0159ehr\u00e1van\u00e1 v re\u017eimu roz\u0161\u00ed\u0159en\u00e9 ochrany dat nepou\u017e\u00edvaj\u00ed k personalizaci surfov\u00e1n\u00ed na YouTube. Reklamy, kter\u00e9 se p\u0159ehr\u00e1vaj\u00ed v re\u017eimu roz\u0161\u00ed\u0159en\u00e9 ochrany dat, tak\u00e9 nejsou personalizov\u00e1ny. V re\u017eimu roz\u0161\u00ed\u0159en\u00e9 ochrany dat nejsou nastaveny \u017e\u00e1dn\u00e9 soubory cookie. M\u00edsto toho jsou v prohl\u00ed\u017ee\u010di u\u017eivatele ukl\u00e1d\u00e1ny tzv. prvky m\u00edstn\u00edho \u00falo\u017ei\u0161t\u011b, kter\u00e9 obsahuj\u00ed osobn\u00ed \u00fadaje podobn\u00e9 soubor\u016fm cookie a mohou b\u00fdt pou\u017eity k rozpozn\u00e1n\u00ed u\u017eivatele. Podrobnosti o re\u017eimu roz\u0161\u00ed\u0159en\u00e9 ochrany \u00fadaj\u016f naleznete zde: <a href=\"https:\/\/support.google.com\/youtube\/answer\/171780\">https:\/\/support.google.com\/youtube\/answer\/171780<\/a>.     <\/p>\n<p>Po aktivaci videa na YouTube mohou b\u00fdt spu\u0161t\u011bny dal\u0161\u00ed operace zpracov\u00e1n\u00ed dat, kter\u00e9 nem\u016f\u017eeme ovlivnit.<\/p>\n<p>Pou\u017eit\u00ed YouTube je v z\u00e1jmu atraktivn\u00ed prezentace na\u0161ich online nab\u00eddek. To p\u0159edstavuje opr\u00e1vn\u011bn\u00fd z\u00e1jem ve smyslu \u010dl. 6 odst. 1 p\u00edsm. f GDPR. Pokud byl vy\u017e\u00e1d\u00e1n odpov\u00eddaj\u00edc\u00ed souhlas, prob\u00edh\u00e1 zpracov\u00e1n\u00ed v\u00fdhradn\u011b na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. a GDPR a \u00a7 25 odst. 1 TDDDG, pokud souhlas zahrnuje ukl\u00e1d\u00e1n\u00ed soubor\u016f cookie nebo p\u0159\u00edstup k informac\u00edm v koncov\u00e9m za\u0159\u00edzen\u00ed u\u017eivatele (nap\u0159. otisk za\u0159\u00edzen\u00ed) ve smyslu TDDDG. Souhlas lze kdykoli odvolat.        <\/p>\n<p>Dal\u0161\u00ed informace o ochran\u011b osobn\u00edch \u00fadaj\u016f ve slu\u017eb\u011b YouTube naleznete v jejich z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f na adrese: <a href=\"https:\/\/policies.google.com\/privacy?hl=de\">https:\/\/policies.google.com\/privacy?hl=de.<\/a><\/p>\n<p>Spole\u010dnost je certifikov\u00e1na v souladu s &#8222;R\u00e1mcem EU a USA pro ochranu osobn\u00edch \u00fadaj\u016f&#8220; (DPF). DPF je dohoda mezi Evropskou uni\u00ed a USA, jej\u00edm\u017e c\u00edlem je zajistit dodr\u017eov\u00e1n\u00ed evropsk\u00fdch standard\u016f ochrany \u00fadaj\u016f p\u0159i jejich zpracov\u00e1n\u00ed v USA. Ka\u017ed\u00e1 spole\u010dnost certifikovan\u00e1 podle DPF se zavazuje dodr\u017eovat tyto standardy ochrany \u00fadaj\u016f. Dal\u0161\u00ed informace o t\u00e9to problematice lze z\u00edskat u poskytovatele na n\u00e1sleduj\u00edc\u00edm odkazu: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5780\">https:\/\/www.dataprivacyframework.gov\/participant\/5780.<\/a>   <\/p>\n<h3>P\u00edsma Google (m\u00edstn\u00ed hosting)<\/h3>\n<p>Tyto str\u00e1nky pou\u017e\u00edvaj\u00ed pro standardizovan\u00e9 zobrazen\u00ed p\u00edsem takzvan\u00e1 p\u00edsma Google, kter\u00e1 poskytuje spole\u010dnost Google. P\u00edsma Google jsou nainstalov\u00e1na lok\u00e1ln\u011b. Neexistuje \u017e\u00e1dn\u00e9 spojen\u00ed se servery spole\u010dnosti Google.  <\/p>\n<p>Dal\u0161\u00ed informace o fontech Google najdete na adrese https:\/\/developers.google.com\/fonts\/faq a v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f spole\u010dnosti Google: <a href=\"https:\/\/policies.google.com\/privacy?hl=de\">https:\/\/policies.google.com\/privacy?hl=de<\/a>.<\/p>\n<h3>Mapy Google<\/h3>\n<p>Tento web pou\u017e\u00edv\u00e1 mapovou slu\u017ebu Mapy Google. Poskytovatelem je spole\u010dnost Google Ireland Limited (&#8222;Google&#8220;), Gordon House, Barrow Street, Dublin 4, Irsko. Pomoc\u00ed t\u00e9to slu\u017eby m\u016f\u017eeme na na\u0161e webov\u00e9 str\u00e1nky integrovat mapov\u00e9 podklady.  <\/p>\n<p>Chcete-li pou\u017e\u00edvat funkce Map Google, je nutn\u00e9 ulo\u017eit va\u0161i IP adresu. Tyto informace se obvykle p\u0159en\u00e1\u0161ej\u00ed na server spole\u010dnosti Google v USA a tam se ukl\u00e1daj\u00ed. Provozovatel t\u011bchto str\u00e1nek nem\u00e1 na tento p\u0159enos dat \u017e\u00e1dn\u00fd vliv. Pokud je slu\u017eba Google Maps aktivov\u00e1na, m\u016f\u017ee spole\u010dnost Google pou\u017e\u00edvat p\u00edsma Google Fonts za \u00fa\u010delem standardizace zobrazen\u00ed p\u00edsem. P\u0159i vyvol\u00e1n\u00ed Map Google na\u010dte prohl\u00ed\u017ee\u010d pot\u0159ebn\u00e1 webov\u00e1 p\u00edsma do mezipam\u011bti prohl\u00ed\u017ee\u010de, aby se texty a p\u00edsma zobrazovaly spr\u00e1vn\u011b.    <\/p>\n<p>Mapy Google pou\u017e\u00edv\u00e1me v z\u00e1jmu atraktivn\u00ed prezentace na\u0161ich online nab\u00eddek a pro snadn\u00e9 nalezen\u00ed m\u00edst, kter\u00e1 jsme na webov\u00fdch str\u00e1nk\u00e1ch uvedli. Jedn\u00e1 se o opr\u00e1vn\u011bn\u00fd z\u00e1jem ve smyslu \u010dl. 6 odst. 1 p\u00edsm. f GDPR. Pokud byl vy\u017e\u00e1d\u00e1n odpov\u00eddaj\u00edc\u00ed souhlas, prov\u00e1d\u00ed se zpracov\u00e1n\u00ed v\u00fdhradn\u011b na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. a GDPR a \u00a7 25 odst. 1 TDDDG, pokud souhlas zahrnuje ukl\u00e1d\u00e1n\u00ed soubor\u016f cookie nebo p\u0159\u00edstup k informac\u00edm v koncov\u00e9m za\u0159\u00edzen\u00ed u\u017eivatele (nap\u0159. otisk za\u0159\u00edzen\u00ed) ve smyslu TDDDG. Souhlas lze kdykoli odvolat.        <\/p>\n<p>P\u0159ed\u00e1v\u00e1n\u00ed \u00fadaj\u016f do USA prob\u00edh\u00e1 na z\u00e1klad\u011b standardn\u00edch smluvn\u00edch dolo\u017eek Komise EU. Podrobnosti najdete zde: <a href=\"https:\/\/business.safety.google\/controllerterms\/\">https:\/\/business.safety.google\/controllerterms\/und<\/a> <a href=\"https:\/\/business.safety.google\/controllerterms\/sccs\/\"> https:\/\/business.safety.google\/controllerterms\/sccs\/<\/a>. <\/p>\n<p>Dal\u0161\u00ed informace o nakl\u00e1d\u00e1n\u00ed s u\u017eivatelsk\u00fdmi \u00fadaji najdete v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f spole\u010dnosti Google: <a href=\"https:\/\/policies.google.com\/privacy?hl=de\">https:\/\/policies.google.com\/privacy?hl=de<\/a>.<\/p>\n<p>Spole\u010dnost je certifikov\u00e1na v souladu s &#8222;R\u00e1mcem EU a USA pro ochranu osobn\u00edch \u00fadaj\u016f&#8220; (DPF). DPF je dohoda mezi Evropskou uni\u00ed a USA, jej\u00edm\u017e c\u00edlem je zajistit dodr\u017eov\u00e1n\u00ed evropsk\u00fdch standard\u016f ochrany \u00fadaj\u016f p\u0159i jejich zpracov\u00e1n\u00ed v USA. Ka\u017ed\u00e1 spole\u010dnost certifikovan\u00e1 podle DPF se zavazuje dodr\u017eovat tyto standardy ochrany \u00fadaj\u016f. Dal\u0161\u00ed informace o t\u00e9to problematice lze z\u00edskat u poskytovatele na n\u00e1sleduj\u00edc\u00edm odkazu: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5780\">https:\/\/www.dataprivacyframework.gov\/participant\/5780.<\/a>   <\/p>\n<h3>ManageWP<\/h3>\n<p>Tyto webov\u00e9 str\u00e1nky spravujeme pomoc\u00ed n\u00e1stroje ManageWP. Poskytovatelem je GoDaddy.com WP Europe, Trg republike 5, 11000 B\u011blehrad, Srbsko (d\u00e1le jen ManageWP). <\/p>\n<p>ManageWP n\u00e1m mimo jin\u00e9 umo\u017e\u0148uje sledovat bezpe\u010dnost a v\u00fdkon na\u0161ich webov\u00fdch str\u00e1nek a vytv\u00e1\u0159et automatick\u00e9 z\u00e1lohy. ManageWP m\u00e1 proto p\u0159\u00edstup k ve\u0161ker\u00e9mu obsahu webov\u00fdch str\u00e1nek, v\u010detn\u011b na\u0161ich datab\u00e1z\u00ed. ManageWP je um\u00edst\u011bn na serverech poskytovatele.  <\/p>\n<p>Pou\u017e\u00edv\u00e1n\u00ed ManageWP je zalo\u017eeno na \u010dl. 6 odst. 1 p\u00edsm. f GDPR. Provozovatel webov\u00fdch str\u00e1nek m\u00e1 opr\u00e1vn\u011bn\u00fd z\u00e1jem na co nejefektivn\u011bj\u0161\u00edm a nejbezpe\u010dn\u011bj\u0161\u00edm provozu sv\u00fdch webov\u00fdch str\u00e1nek. Pokud byl vy\u017e\u00e1d\u00e1n odpov\u00eddaj\u00edc\u00ed souhlas, zpracov\u00e1n\u00ed se prov\u00e1d\u00ed v\u00fdhradn\u011b na z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. a GDPR a \u00a7 25 odst. 1 TDDDG, pokud souhlas zahrnuje ukl\u00e1d\u00e1n\u00ed soubor\u016f cookie nebo p\u0159\u00edstup k informac\u00edm v koncov\u00e9m za\u0159\u00edzen\u00ed u\u017eivatele (nap\u0159. otisk za\u0159\u00edzen\u00ed) ve smyslu TDDDG. Souhlas lze kdykoli odvolat.        <\/p>\n<p>Spole\u010dnost je certifikov\u00e1na v souladu s &#8222;R\u00e1mcem EU a USA pro ochranu osobn\u00edch \u00fadaj\u016f&#8220; (DPF). DPF je dohoda mezi Evropskou uni\u00ed a USA, jej\u00edm\u017e c\u00edlem je zajistit dodr\u017eov\u00e1n\u00ed evropsk\u00fdch standard\u016f ochrany \u00fadaj\u016f p\u0159i jejich zpracov\u00e1n\u00ed v USA. Ka\u017ed\u00e1 spole\u010dnost certifikovan\u00e1 podle DPF se zavazuje dodr\u017eovat tyto standardy ochrany \u00fadaj\u016f. Dal\u0161\u00ed informace o t\u00e9to problematice lze z\u00edskat u poskytovatele na n\u00e1sleduj\u00edc\u00edm odkazu: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/4957\">https:\/\/www.dataprivacyframework.gov\/participant\/4957.<\/a>   <\/p>\n<h2>8. soci\u00e1ln\u00ed m\u00e9dia<\/h2>\n<p>M\u00e1me firemn\u00ed str\u00e1nku na n\u011bkolika soci\u00e1ln\u00edch s\u00edt\u00edch. T\u00edmto zp\u016fsobem bychom cht\u011bli nab\u00eddnout dal\u0161\u00ed p\u0159\u00edle\u017eitosti k informov\u00e1n\u00ed o na\u0161\u00ed spole\u010dnosti a k dialogu. m\u00e1 firemn\u00ed str\u00e1nky na n\u00e1sleduj\u00edc\u00edch platform\u00e1ch soci\u00e1ln\u00edch m\u00e9di\u00ed:  <\/p>\n<ul>\n<li>Facebook \/ Instagram<\/li>\n<li>LinkedIn<\/li>\n<\/ul>\n<p>Kdy\u017e nav\u0161t\u00edv\u00edte profil na platform\u011b soci\u00e1ln\u00edch m\u00e9di\u00ed nebo s n\u00edm komunikujete, mohou b\u00fdt zpracov\u00e1v\u00e1ny va\u0161e osobn\u00ed \u00fadaje. Informace spojen\u00e9 s pou\u017e\u00edvan\u00fdm profilem na soci\u00e1ln\u00ed s\u00edti tak\u00e9 pravideln\u011b p\u0159edstavuj\u00ed osobn\u00ed \u00fadaje. Pat\u0159\u00ed sem tak\u00e9 zpr\u00e1vy a prohl\u00e1\u0161en\u00ed u\u010din\u011bn\u00e1 prost\u0159ednictv\u00edm profilu. Krom\u011b toho jsou b\u011bhem va\u0161\u00ed n\u00e1v\u0161t\u011bvy profilu na soci\u00e1ln\u00ed s\u00edti \u010dasto automaticky shroma\u017e\u010fov\u00e1ny ur\u010dit\u00e9 informace, kter\u00e9 mohou rovn\u011b\u017e p\u0159edstavovat osobn\u00ed \u00fadaje.   <\/p>\n<h3>N\u00e1v\u0161t\u011bva na\u0161ich str\u00e1nek na soci\u00e1ln\u00edch s\u00edt\u00edch<\/h3>\n<h4><strong>Facebook \/ Instagram<\/strong><\/h4>\n<p>Soci\u00e1ln\u00ed s\u00edt\u011b zpracov\u00e1vaj\u00ed osobn\u00ed \u00fadaje va\u0161ich u\u017eivatel\u016f ve velk\u00e9m m\u011b\u0159\u00edtku. P\u0159i n\u00e1v\u0161t\u011bv\u011b na\u0161ich profil\u016f se zpracov\u00e1v\u00e1 va\u0161e IP adresa a dal\u0161\u00ed informace o za\u0159\u00edzen\u00edch, kter\u00e1 pou\u017e\u00edv\u00e1te, co\u017e umo\u017e\u0148uje p\u0159i\u0159adit IP adresy jednotliv\u00fdm u\u017eivatel\u016fm. Na toto zpracov\u00e1n\u00ed \u00fadaj\u016f nem\u00e1me \u017e\u00e1dn\u00fd vliv. R\u00e1di bychom v\u00e1s upozornili, \u017ee na\u0161e profily na soci\u00e1ln\u00edch s\u00edt\u00edch a jejich funkce pou\u017e\u00edv\u00e1te na vlastn\u00ed odpov\u011bdnost. Podrobnosti o zpracov\u00e1n\u00ed \u00fadaj\u016f naleznete v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f provozovatele.    <\/p>\n<p>M\u00e1me profil na Facebooku a profil na Instagramu. Poskytovatelem t\u00e9to slu\u017eby je spole\u010dnost Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irsko. <\/p>\n<p>Podrobnosti najdete v z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f spole\u010dnosti Facebook: <a href=\"https:\/\/www.facebook.com\/about\/privacy\/\">https:\/\/www.facebook.com\/about\/privacy\/<\/a>. Podrobn\u00e9 informace o tom, jak Instagram nakl\u00e1d\u00e1 s osobn\u00edmi \u00fadaji, najdete v n\u00e1sleduj\u00edc\u00edch z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f: <a href=\"https:\/\/privacycenter.instagram.com\/policy\/?entry_point=ig_help_center_data_policy_redirect\">https:\/\/privacycenter.instagram.com<\/a>. <\/p>\n<p>Osobn\u00ed \u00fadaje zpracov\u00e1v\u00e1me sami prost\u0159ednictv\u00edm na\u0161ich \u00fa\u010dt\u016f; z\u00e1rove\u0148 jsou \u00fadaje zpracov\u00e1v\u00e1ny spole\u010dnost\u00ed Meta. R\u00e1di bychom upozornili, \u017ee na zpracov\u00e1n\u00ed \u00fadaj\u016f platformou soci\u00e1ln\u00edch m\u00e9di\u00ed nem\u00e1me \u017e\u00e1dn\u00fd vliv. <\/p>\n<p>\u00da\u010delem na\u0161ich profil\u016f na platform\u00e1ch soci\u00e1ln\u00edch m\u00e9di\u00ed je zv\u00fd\u0161it na\u0161i online p\u0159\u00edtomnost a t\u00edm i na\u0161i presti\u017e. Pr\u00e1vn\u00edm z\u00e1kladem je proto opr\u00e1vn\u011bn\u00fd z\u00e1jem podle \u010dl. 6 odst. 1 p\u00edsm. f GDPR. D\u00e1le, pokud jde o \u010dinnosti zpracov\u00e1n\u00ed ze strany soci\u00e1ln\u00edch s\u00edt\u00ed, odkazujeme na jejich vlastn\u00ed pr\u00e1vn\u00ed z\u00e1klady (nap\u0159. souhlas podle \u010dl. 6 odst. 1 p\u00edsm. a GDPR), kter\u00e9 najdete v p\u0159\u00edslu\u0161n\u00fdch z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f.     <\/p>\n<h4><strong>LinkedIn<\/strong><\/h4>\n<p>Za zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f p\u0159i n\u00e1v\u0161t\u011bv\u011b na\u0161\u00ed str\u00e1nky LinkedIn je v z\u00e1sad\u011b odpov\u011bdn\u00e1 v\u00fdhradn\u011b spole\u010dnost LinkedIn Ireland Unlimited Company (Irsko\/EU &#8211; &#8222;LinkedIn&#8220;). Dal\u0161\u00ed informace o zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f spole\u010dnost\u00ed LinkedIn naleznete na <a href=\"https:\/\/www.linkedin.com\/legal\/privacy-policy?trk=homepage-basic_footer-privacy-policy\">adrese https:\/\/www.linkedin.com\/legal\/privacy-policy?trk=homepage-basic_footer-privacy-policy<\/a>. <\/p>\n<p>Kdy\u017e nav\u0161t\u00edv\u00edte na\u0161i firemn\u00ed str\u00e1nku na LinkedIn, sledujete tuto str\u00e1nku nebo se na n\u00ed zapoj\u00edte, LinkedIn zpracov\u00e1v\u00e1 osobn\u00ed \u00fadaje, aby n\u00e1m poskytl statistiky a poznatky v anonymizovan\u00e9 podob\u011b. To n\u00e1m umo\u017e\u0148uje z\u00edskat p\u0159ehled o typech akc\u00ed, kter\u00e9 lid\u00e9 na na\u0161\u00ed str\u00e1nce prov\u00e1d\u011bj\u00ed (tzv. page insights). LinkedIn zpracov\u00e1v\u00e1 zejm\u00e9na \u00fadaje, kter\u00e9 jste ji\u017e spole\u010dnosti LinkedIn poskytli prost\u0159ednictv\u00edm informac\u00ed ve sv\u00e9m profilu, jako jsou \u00fadaje o funkci, zemi, odv\u011btv\u00ed, seniorit\u011b, velikosti spole\u010dnosti a zam\u011bstnaneck\u00e9m statusu. Krom\u011b toho LinkedIn zpracov\u00e1v\u00e1 informace o tom, jak\u00fdm zp\u016fsobem komunikujete s na\u0161\u00ed firemn\u00ed str\u00e1nkou na LinkedIn, nap\u0159. zda sledujete na\u0161i firemn\u00ed str\u00e1nku na LinkedIn. D\u00edky slu\u017eb\u011b Page Insights n\u00e1m LinkedIn neposkytuje \u017e\u00e1dn\u00e9 va\u0161e osobn\u00ed \u00fadaje. M\u00e1me p\u0159\u00edstup pouze k souhrnn\u00fdm informac\u00edm Page Insights. Z informac\u00ed v Page Insights tak\u00e9 nem\u016f\u017eeme vyvozovat z\u00e1v\u011bry o jednotliv\u00fdch \u010dlenech. Toto zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f v r\u00e1mci Page Insights prov\u00e1d\u00ed LinkedIn a my jako spole\u010dn\u00ed spr\u00e1vci. Zpracov\u00e1n\u00ed slou\u017e\u00ed na\u0161emu opr\u00e1vn\u011bn\u00e9mu z\u00e1jmu analyzovat typy akc\u00ed prov\u00e1d\u011bn\u00fdch na na\u0161\u00ed firemn\u00ed str\u00e1nce LinkedIn a na z\u00e1klad\u011b t\u011bchto zji\u0161t\u011bn\u00ed zlep\u0161ovat na\u0161i firemn\u00ed str\u00e1nku. Pr\u00e1vn\u00edm z\u00e1kladem pro toto zpracov\u00e1n\u00ed je \u010dl. 6 odst. 1 p\u00edsm. f) obecn\u00e9ho na\u0159\u00edzen\u00ed o ochran\u011b osobn\u00edch \u00fadaj\u016f. Se spole\u010dnost\u00ed LinkedIn jsme uzav\u0159eli dohodu o zpracov\u00e1n\u00ed jako spole\u010dn\u00ed spr\u00e1vci, kter\u00e1 stanov\u00ed rozd\u011blen\u00ed povinnost\u00ed v oblasti ochrany \u00fadaj\u016f mezi n\u00e1mi a spole\u010dnost\u00ed LinkedIn. Dohoda je k dispozici na adrese: <a href=\"https:\/\/legal.linkedin.com\/pages-joint-controller-addendum\">https:\/\/legal.linkedin.com\/pages-joint-controller-addendum.<\/a> Plat\u00ed pro ni n\u00e1sleduj\u00edc\u00ed ustanoven\u00ed:             <\/p>\n<ul>\n<li>LinkedIn a my jsme se dohodli, \u017ee LinkedIn je zodpov\u011bdn\u00fd za to, abyste mohli uplatnit sv\u00e1 pr\u00e1va podle GDPR. LinkedIn m\u016f\u017eete kontaktovat online prost\u0159ednictv\u00edm n\u00e1sleduj\u00edc\u00edho odkazu<a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/ask\/PPQ?lang=de\">(https:\/\/www.linkedin.com\/help\/linkedin\/ask\/PPQ?lang=de)<\/a> nebo se na LinkedIn obra\u0165te prost\u0159ednictv\u00edm kontaktn\u00edch \u00fadaj\u016f uveden\u00fdch v Z\u00e1sad\u00e1ch ochrany osobn\u00edch \u00fadaj\u016f. Pov\u011b\u0159ence pro ochranu osobn\u00edch \u00fadaj\u016f ve spole\u010dnosti LinkedIn Ireland m\u016f\u017eete kontaktovat prost\u0159ednictv\u00edm n\u00e1sleduj\u00edc\u00edho odkazu: <a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/ask\/TSO-DPO\">https:\/\/www.linkedin.com\/help\/linkedin\/ask\/TSO-DPO.<\/a> M\u016f\u017eete se na n\u00e1s tak\u00e9 obr\u00e1tit prost\u0159ednictv\u00edm uveden\u00fdch kontaktn\u00edch \u00fadaj\u016f a uplatnit sv\u00e1 pr\u00e1va v souvislosti se zpracov\u00e1n\u00edm osobn\u00edch \u00fadaj\u016f v kontextu integrace str\u00e1nek. V takov\u00e9m p\u0159\u00edpad\u011b p\u0159ed\u00e1me v\u00e1\u0161 dotaz spole\u010dnosti LinkedIn.    <\/li>\n<li>Se spole\u010dnost\u00ed LinkedIn jsme se dohodli, \u017ee hlavn\u00edm dozorov\u00fdm \u00fa\u0159adem, kter\u00fd dohl\u00ed\u017e\u00ed na zpracov\u00e1n\u00ed \u00fadaj\u016f pro slu\u017ebu Page Insights, je irsk\u00e1 Komise pro ochranu osobn\u00edch \u00fadaj\u016f. V\u017edy m\u00e1te pr\u00e1vo podat st\u00ed\u017enost u Irsk\u00e9 komise pro ochranu \u00fadaj\u016f (viz <a href=\"https:\/\/www.dataprotection.ie\/\">www.dataprotection.ie<\/a> ) nebo u jak\u00e9hokoli jin\u00e9ho dozorov\u00e9ho \u00fa\u0159adu. <\/li>\n<\/ul>\n<p>Vezm\u011bte pros\u00edm na v\u011bdom\u00ed, \u017ee v souladu se z\u00e1sadami ochrany osobn\u00edch \u00fadaj\u016f spole\u010dnosti LinkedIn jsou osobn\u00ed \u00fadaje zpracov\u00e1v\u00e1ny tak\u00e9 spole\u010dnost\u00ed LinkedIn v USA nebo jin\u00fdch t\u0159et\u00edch zem\u00edch. LinkedIn p\u0159ed\u00e1v\u00e1 osobn\u00ed \u00fadaje pouze do zem\u00ed, pro kter\u00e9 Evropsk\u00e1 komise vydala rozhodnut\u00ed o odpov\u00eddaj\u00edc\u00ed ochran\u011b podle \u010dl. 45 GDPR nebo na z\u00e1klad\u011b vhodn\u00fdch z\u00e1ruk podle \u010dl. 46 GDPR. <\/p>\n<h4><strong>Zpracov\u00e1n\u00ed \u00fadaj\u016f, kter\u00e9 s n\u00e1mi sd\u00edl\u00edte prost\u0159ednictv\u00edm na\u0161ich str\u00e1nek soci\u00e1ln\u00edch m\u00e9di\u00ed.<\/strong><\/h4>\n<p>Zpracov\u00e1v\u00e1me tak\u00e9 informace, kter\u00e9 jste n\u00e1m poskytli prost\u0159ednictv\u00edm na\u0161\u00ed firemn\u00ed str\u00e1nky na p\u0159\u00edslu\u0161n\u00e9 platform\u011b soci\u00e1ln\u00edch m\u00e9di\u00ed. Takov\u00e9 informace mohou zahrnovat pou\u017eit\u00e9 u\u017eivatelsk\u00e9 jm\u00e9no, kontaktn\u00ed \u00fadaje nebo zpr\u00e1vu pro n\u00e1s. Tyto osobn\u00ed \u00fadaje zpracov\u00e1v\u00e1me pravideln\u011b pouze v p\u0159\u00edpad\u011b, \u017ee jsme v\u00e1s o jejich poskytnut\u00ed p\u0159edem v\u00fdslovn\u011b po\u017e\u00e1dali. Toto zpracov\u00e1n\u00ed prov\u00e1d\u00edme jako v\u00fdhradn\u00ed spr\u00e1vce. Tyto \u00fadaje zpracov\u00e1v\u00e1me na z\u00e1klad\u011b na\u0161eho opr\u00e1vn\u011bn\u00e9ho z\u00e1jmu kontaktovat popt\u00e1vaj\u00edc\u00ed osoby. Pr\u00e1vn\u00edm z\u00e1kladem pro zpracov\u00e1n\u00ed \u00fadaj\u016f je \u010dl. 6 odst. 1 p\u00edsm. f) GDPR.      <\/p>\n<p>Tyto \u00fadaje m\u016f\u017eeme zpracov\u00e1vat tak\u00e9 pro \u00fa\u010dely hodnocen\u00ed a marketingu. Toto zpracov\u00e1n\u00ed se prov\u00e1d\u00ed na pr\u00e1vn\u00edm z\u00e1klad\u011b \u010dl. 6 odst. 1 p\u00edsm. f) GDPR a slou\u017e\u00ed na\u0161emu z\u00e1jmu d\u00e1le rozv\u00edjet na\u0161i nab\u00eddku a informovat v\u00e1s konkr\u00e9tn\u011b o nab\u00eddk\u00e1ch spole\u010dnosti RUCH NOVAPLAST GmbH. K dal\u0161\u00edmu zpracov\u00e1n\u00ed \u00fadaj\u016f m\u016f\u017ee doj\u00edt, pokud jste k tomu dali souhlas (\u010dl. 6 odst. 1 p\u00edsm. a) GDPR) nebo pokud to slou\u017e\u00ed ke spln\u011bn\u00ed pr\u00e1vn\u00ed povinnosti (\u010dl. 6 odst. 1 p\u00edsm. c) GDPR).   [\/vc_column_text]\n<div class=\"spacer spacer--large\" style=\"height:100px\"><\/div>\n<div class=\"spacer spacer--medium\" style=\"height:60px\"><\/div>\n<div class=\"spacer spacer--small\" style=\"height:60px\"><\/div>\n[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text css=&#8220;&#8220;] Z\u00e1sady ochrany osobn\u00edch \u00fadaj\u016f 1. na prvn\u00ed pohled Obecn\u00e9 informace N\u00e1sleduj\u00edc\u00ed informace poskytuj\u00ed jednoduch\u00fd p\u0159ehled o tom, co se d\u011bje s va\u0161imi osobn\u00edmi \u00fadaji,<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":-1,"parent":0,"menu_order":74,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-9071","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ochrana osobn\u00edch \u00fadaj\u016f | RUCH NOVAPLAST GmbH<\/title>\n<meta name=\"description\" content=\"Zde najdete v\u0161echny d\u016fle\u017eit\u00e9 informace a pozn\u00e1mky k ochran\u011b va\u0161ich osobn\u00edch \u00fadaj\u016f v souladu s GDPR.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ruch.de\/cs\/ochrana-udaju\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ochrana osobn\u00edch \u00fadaj\u016f | RUCH NOVAPLAST GmbH\" \/>\n<meta property=\"og:description\" content=\"Zde najdete v\u0161echny d\u016fle\u017eit\u00e9 informace a pozn\u00e1mky k ochran\u011b va\u0161ich osobn\u00edch \u00fadaj\u016f v souladu s GDPR.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ruch.de\/cs\/ochrana-udaju\/\" \/>\n<meta property=\"og:site_name\" content=\"RUCH NOVAPLAST\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ruchnovaplast\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-22T11:35:32+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data1\" content=\"43 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/ochrana-udaju\\\/\",\"url\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/ochrana-udaju\\\/\",\"name\":\"Ochrana osobn\u00edch \u00fadaj\u016f | RUCH NOVAPLAST GmbH\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/#website\"},\"datePublished\":\"2024-11-13T14:24:09+00:00\",\"dateModified\":\"2026-04-22T11:35:32+00:00\",\"description\":\"Zde najdete v\u0161echny d\u016fle\u017eit\u00e9 informace a pozn\u00e1mky k ochran\u011b va\u0161ich osobn\u00edch \u00fadaj\u016f v souladu s GDPR.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/ochrana-udaju\\\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.ruch.de\\\/cs\\\/ochrana-udaju\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/ochrana-udaju\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ochrana \u00fadaj\u016f\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/#website\",\"url\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/\",\"name\":\"www.ruch.de\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/#organization\",\"name\":\"RUCH NOVAPLAST GmbH\",\"url\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.ruch.de\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/ruch-novaplast-logo-black.svg\",\"contentUrl\":\"https:\\\/\\\/www.ruch.de\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/ruch-novaplast-logo-black.svg\",\"width\":1802,\"height\":338,\"caption\":\"RUCH NOVAPLAST GmbH\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ruch.de\\\/cs\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/ruchnovaplast\",\"https:\\\/\\\/www.instagram.com\\\/ruchnovaplast\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/ruch-novaplast-gmbh\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ochrana osobn\u00edch \u00fadaj\u016f | RUCH NOVAPLAST GmbH","description":"Zde najdete v\u0161echny d\u016fle\u017eit\u00e9 informace a pozn\u00e1mky k ochran\u011b va\u0161ich osobn\u00edch \u00fadaj\u016f v souladu s GDPR.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ruch.de\/cs\/ochrana-udaju\/","og_locale":"cs_CZ","og_type":"article","og_title":"Ochrana osobn\u00edch \u00fadaj\u016f | RUCH NOVAPLAST GmbH","og_description":"Zde najdete v\u0161echny d\u016fle\u017eit\u00e9 informace a pozn\u00e1mky k ochran\u011b va\u0161ich osobn\u00edch \u00fadaj\u016f v souladu s GDPR.","og_url":"https:\/\/www.ruch.de\/cs\/ochrana-udaju\/","og_site_name":"RUCH NOVAPLAST","article_publisher":"https:\/\/www.facebook.com\/ruchnovaplast","article_modified_time":"2026-04-22T11:35:32+00:00","twitter_card":"summary_large_image","twitter_misc":{"Odhadovan\u00e1 doba \u010dten\u00ed":"43 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.ruch.de\/cs\/ochrana-udaju\/","url":"https:\/\/www.ruch.de\/cs\/ochrana-udaju\/","name":"Ochrana osobn\u00edch \u00fadaj\u016f | RUCH NOVAPLAST GmbH","isPartOf":{"@id":"https:\/\/www.ruch.de\/cs\/#website"},"datePublished":"2024-11-13T14:24:09+00:00","dateModified":"2026-04-22T11:35:32+00:00","description":"Zde najdete v\u0161echny d\u016fle\u017eit\u00e9 informace a pozn\u00e1mky k ochran\u011b va\u0161ich osobn\u00edch \u00fadaj\u016f v souladu s GDPR.","breadcrumb":{"@id":"https:\/\/www.ruch.de\/cs\/ochrana-udaju\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ruch.de\/cs\/ochrana-udaju\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.ruch.de\/cs\/ochrana-udaju\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ruch.de\/cs\/"},{"@type":"ListItem","position":2,"name":"Ochrana \u00fadaj\u016f"}]},{"@type":"WebSite","@id":"https:\/\/www.ruch.de\/cs\/#website","url":"https:\/\/www.ruch.de\/cs\/","name":"www.ruch.de","description":"","publisher":{"@id":"https:\/\/www.ruch.de\/cs\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ruch.de\/cs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/www.ruch.de\/cs\/#organization","name":"RUCH NOVAPLAST GmbH","url":"https:\/\/www.ruch.de\/cs\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/www.ruch.de\/cs\/#\/schema\/logo\/image\/","url":"https:\/\/www.ruch.de\/wp-content\/uploads\/2024\/11\/ruch-novaplast-logo-black.svg","contentUrl":"https:\/\/www.ruch.de\/wp-content\/uploads\/2024\/11\/ruch-novaplast-logo-black.svg","width":1802,"height":338,"caption":"RUCH NOVAPLAST GmbH"},"image":{"@id":"https:\/\/www.ruch.de\/cs\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ruchnovaplast","https:\/\/www.instagram.com\/ruchnovaplast\/","https:\/\/www.linkedin.com\/company\/ruch-novaplast-gmbh"]}]}},"_links":{"self":[{"href":"https:\/\/www.ruch.de\/cs\/wp-json\/wp\/v2\/pages\/9071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ruch.de\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.ruch.de\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.ruch.de\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ruch.de\/cs\/wp-json\/wp\/v2\/comments?post=9071"}],"version-history":[{"count":4,"href":"https:\/\/www.ruch.de\/cs\/wp-json\/wp\/v2\/pages\/9071\/revisions"}],"predecessor-version":[{"id":9079,"href":"https:\/\/www.ruch.de\/cs\/wp-json\/wp\/v2\/pages\/9071\/revisions\/9079"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ruch.de\/cs\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/www.ruch.de\/cs\/wp-json\/wp\/v2\/media?parent=9071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}